KFC launches new 11-course KFC Degustation restaurant in Sydney via Ogilvy Australia

In a world-first, KFC Australia is bringing a new 11-course KFC Degustation restaurant to Sydney from Friday 1 until Sunday 3 April, giving KFC’s most iconic menu items the fine dining experience, they deserve.

Developed in partnership with Ogilvy Australia and Chef Patron and owner of Sydney restaurant, nel., Nelly Robinson (aka Australia’s degustation king), the lavish 11-course menu will take KFC fans on a truly unique culinary journey. From starters that will tantalise your tastebuds, to melt-in-your mouth desserts, fans should expect the unexpected as they experience the Colonel’s finest feeds elevated to new heights in delicious, theatrical, and playful ways.

Making it quintessentially KFC, guests will be encouraged to have fun with their food as KFC puts its larrikin stamp on the usually stuffy fine dining scene. So, whether you want to eat your chicken drumstick with your hands or lick the Colonel’s face off your plate (go on, we dare you!), you can forget the white tablecloth dining etiquette and really get your mitts stuck in.

The 11-course menu will feature a decadent selection of dishes all inspired by and showcasing authentic KFC menu items and ingredients, including:

– Supercharged Wings – Cooked over a bed of charcoal, these are not only supercharged but beautifully charred wings
– Potato and Gravy – Blink and you’ll miss it! This dish is a marvel to behold as the gravy candle (yes, that’s right!) melts, dip your potato bun into the “wax” and enjoy *chef kiss fingers
– Tongue Twister – Don’t be shy, there are no rules here! Pick up your plate and lick off the Colonel’s face to relish the flavours of – Kentucky Fried Chicken, tomato, lettuce and Pepper Mayo
– Twister Sister – A fresh take on our Twister, this one comes with pearl barley risotto, sundried tomato, pumpkin and last but not least our Chicken Tenders
– Popcorn Chicken – It’s the Popcorn Chicken our fans know and love paired with celeriac soup, mushroom gnocchi and basil topped off with an edible floral garnish
– La Di Da Drumstick (aka Fried Gold) – Our iconic Original Recipe drumstick dusted with quinoa and gold ‘coz we don’t call it Fried Gold for nothing…
– Our Chocolate Mousse – Dipped in nitrogen, these mouthfuls of scrummy chocolate mousse are ‘oh-so-good’ and will literally melt in your mout

To nab a seat at this one-of-a-kind Degustation, fans will be asked to explain which KFC dish they think is worthy of a la-di-da degustation.

Says Kristi Woolrych, CMO at KFC Australia: “We’re thrilled to be reinventing the idea of fine dining by bringing a fun and most importantly, delicious KFC Degustation to Sydney. We can’t wait to unveil the full 11-course menu we’ve created in partnership with degustation expert, Nelly Robinson, to show that our Kentucky Fried Chicken is worthy of a fine dining experience.

“Our fans will experience KFC in ways they could never have imagined as they are taken on a world-first culinary journey that looks and tastes uniquely KFC. We’ve pulled out all the stops to make it a magical moment and one that our guests will never forget.”

Says Robinson: “As a lifelong fan of KFC, creating an 11-course degustation with their most-loved menu items and elevating them to new heights has been a dream come true. For the menu, I’ve taken 11 KFC dishes and reimagined how the flavours and textures come to life using my expertise in degustation menus to truly blow fans away.

“From Wicked Wings cooked on charcoal fires to edible stencil art of the Colonel’s face, we have crafted a high-end dining adventure, just like guests would find at my degustation restaurant. So, we can’t wait to see their reactions to each of the devilishly good dishes.”

Set to open its doors on Friday 1 April, fans have three nights to experience the KFC Degustation with sittings held each evening at 5.00pm and 8.30pm at a secret venue in Sydney’s Alexandria. For $75 a head, guests will be served 11-courses of decadence and fine wines to match all sprinkled with the la di da treatment. And, making sure the profits go to a good cause, KFC is donating 100% of the profits to its charity partners: The Black Dog Institute, ReachOut Australia and Whitelion.

Lucky KFC fans will be contacted if they have landed a spot at one of the KFC Degustation evenings from 23 March 2022. All the deets, including location and sitting details, will be shared with guests once they’ve confirmed their reservation… Bon appetite!

For more information and to sign up to the waitlist, head to the KFC website.

Ogilvy
Carl Robertson – Associate Creative Director
Blake Arthur – Associate Creative Director
Shaun Branagan – Group Creative Director
Rachel Pool – Head of Strategy
Ryan O’Connell – Chief Strategy Officer
Jordana Smith – Account Director
Ella Grimoldby – Senior Account Manager
Lucy Brooke-Smith – Account Executive
Charlotte Jones – Senior Account Director
Christian Moore – Senior Digital Designer

Ogilvy PR
James Curtis – Senior Business Director
Sophie McIntosh – Client Partner
Cody Desmond – Client Partner
Tom Fogarty – Consultant
Sophie Bishop – Associate
Amanda York – Senior Social Specialist
Andrea Rutgers – Social Specialist
Emily Bowen – Social Specialist

Photographer: Rob Palmer
Production Company: FLIPP
Food Stylist: Gemma Lush
Producer: Anastasia Nielsen

Geometry
Corey Clarke -Experience Director
Luisa Walsh – Account Director
Laura Walker – Project Manager
David Malek – Event Stylist

Mediacom
Allison Cross – Group Client Director
Nicole Wolfe – Digital Executive

KFC
Sally Spriggs – Group Marketing Director
Kate Horton – Marketing Manager
Samantha Do – Marketing Manager
Kristi Woolrych – Chief Marketing & Information Officer
Kathryn Lake – Innovation Development Manager
Harry Nadan – Senior Technical Officer