Junior out to prove time really is money in new Bridge to Brisbane campaign for News Qld

Every year around 40,000 people take part in the Bridge to Brisbane fun run, but the charitable raise is relatively modest. Time to put fundraising back on the agenda.

So Junior, Brisbane – on behalf of News Queensland – created ‘Hero Time’. For every dollar you raise for charity, you get one second off your finishing time. Raise $100, get 100 seconds off. You get the idea. So time, money… it all counts on Sunday September 2.

VIEW THE CONCEPT