Jane Cormack departs Imagination Entertainment for head of integrated production role at KWP!

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Screen shot 2012-02-06 at 3.34.00 PM.jpgJane Cormack has left her role as VP global production at Adelaide-based Imagination Entertainment to join KWP! Adelaide as head of integrated production.

“As part of a whole of business review, we knew we needed to restructure our Production offering,” says Sylvia Mason, joint managing partner at kwp! Advertising.

“We do a great job in TV, radio and print; Jane’s brief is to take that expertise across the multi-channel offering that is part of every campaign we do these days. It’s about offering our clients quality production values at every budget. And it will mean better skills, better efficiency and better resource management at our end.

“Jane has worked at Imagination Entertainment and before that for Clemenger BBDO Adelaide. She brings great skills to her role both as a producer and as a manager working with local and international talent. We’re particularly pleased to welcome her back into the rough and tumble of the advertising industry.”

Says Cormack: “I’m looking forward to working with the kwp! team. It’s a good blend of experienced people who have been in the industry for many years and the youthful energy of some of the younger team members. I’ll be looking to add my energies to both ends of the spectrum and developing a one-stop shop for all aspects of production.”