HUNTER, MORTON QUIT JWT

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CB hears that Mick Hunter (right) has left the CD gig at JWT Sydney, together with art director partner Ian Morton, just three months after departing Whybin TBWA Sydney, where they had been for a year, after a highly successful decade as the top team at The Campaign Palace, Sydney.

When CB texted Hunter the question yesterday, “is it true?”, Hunter replied “Yeah”, but has not yet returned any voice calls.

When the CB Blog broke the story of their move to JWT in October last year, the pair were full of hope after being lured to the job by Aussie worldwide CD, Craig Davis. It’s worth recalling the article as an example of what bullshit the “New JWT” is:

“JWT has confirmed the appointment of Mick Hunter (pictured) as Creative director and Ian Hunter and Morton will join from Whybin TBWA Sydney at the end of the year after finishing several major projects. He has been CD at Whybins for only a year, after a decade as senior writer at The Campaign Palace, Sydney.

At The Palace he was responsible for such highly acclaimed campaigns as

the Westpac “Athlete’s Parents” Olympic campaign and the “Red Meat. Feel Good” campaign which won the 2003 Gold Pinnacle at the AFA Effectiveness Awards.

Says JWT Worldwide Chief Creative Officer Craig Davis: “JWT is constantly looking for people who’ve done great work. But, while their track record proves their expertise, their orientation needs to be more about the future than the past. They also need to be really good human beings. Mick and Ian fit the bill perfectly”.

Says Hunter: “It’s great to be on the ground floor of something that’s got such great potential”.