Guinness is the Original All Black in new ad ahead of NZ VS Ireland rugby game via Thinkerbell
October 15 2023, 1:30 pm | | 26 Comments
Guinness and Thinkerbell have revealed a timely placement today in the lead up to Ireland’s rugby clash with New Zealand this weekend in the 2023 Rugby World Cup.
The creative will be supported across OOH and social.
Client: Lion
Creative Agency: Thinkerbell
Media Agency: UM & Reprise Digital
26 Comments
I like it. Well done
Excellently crafted.
Deft touch
A reminder of how brilliant the work for Guinness has been over a very long time.
Very good.
Well done all involved.
Please, remove my eyes or just kill me now.
Guinness make the best ads.
Love it
Meh
Excellence from thinkerbell.
Thinkerbell x Guinness. Tasty.
classic Guinness
That look like things
Well done Thinkerbells
Keep working on those banners jr
I would like that framed for my bar
That’s a Guinness Ad. See what you did there. Clap Clap
One of their other beers in the portfolio actually sponsors the All Blacks – NZ Rugby wouldn’t bee too happy I imagine.
Also – is that the best when the All Blacks are playing Ireland – come on peeps.
So off brand it’s not funny
Am I the only one that sees obvious awards fodder that is meant to do literally nothing outside of winning more meaningless awards and it just makes you genuinely sad for the entire industry?
So on-brand, it’s very satisfying
https://letmegooglethat.com/?q=guinness+print+ad
I’ve done far more original banners than that formulaic trope of a Guinness ad.
https://www.pinterest.com.au/pin/220957925437809449/
The cleverness is in its simplicity.
That is one very forced ball shape in that perspective of a glass. Especially at the points of the ball.
So Guinness.