Following @radical.media’s closure CPC confirms ongoing role of Ian Fowler as CPC co-chair
Following today’s announcement of the closure of the local arm of @radical.media, Commercial Producers Council (CPC) has confirmed Ian Fowler’s continued commitment to members and the industry through the group’s representation led by himself, Emma Lawrence and Michael Ritchie.
Fowler (left), who was @radical’s Australian managing director, has been instrumental in driving the CPC agenda since formation in late 2011, proving advice and support with the development of the CPC Standard Production Agreement. Lawrence and Ritchie have requested Fowler remain in his co-chair position as the group enters the new membership year.
Says Lawrence: “We have been very lucky to have Ian’s involvement to date and are grateful he has agreed to continue his CPC role as he considers his next steps in the industry.”
Says Margaret Zabel, CEO, The Communications Council: “We have extended our full support to Ian and are equally appreciative of his involvement and expertise in guiding the CPC in development.”
CPC is a member based organisation representing the interests of production companies working in marketing communications. Members are engaged in commercial production, working with creative and media communications agencies in the delivery of production expertise. The CPC is powered by The Communications Council.
The group’s objectives:
• To champion best practice business principles for members
• Provide systems and processes to assist members in delivering excellence
• Promote the economic and business benefits of the industry to the business
community
13 Comments
Ian is a talented guy. He will be running the integrated production department at a forward thinking agency and changing the landscape of the business. watch this space.
The same guy who after two years of running the shop just crashed what used to be one of the top production companies in Australia, is still running our trade organisation, and people are happy about that?
Am I the only one who sees this as a problem?
Isn’t leadership for an entire industry supposed to be a meritocracy?
Wouldn’t failing to keep your own business afloat be a disqualified?
Just asking.
@WTF?
Don’t talk like you are in Kindergarten. The new production agreements and terms of trade the CPC has developed under Ian’s leadership – in just a year – are head and shoulders above anything SPAA was able to come up with – and are actually backed by an industry body the Advertisers recognize.
If he can unify the industry to resolve this, he has helped us all, and should stay at the job well done.
Dear WTF are you talking about?
Just saying….
Finch lured the directors from Radical thus decimating its offering. It was always going to die after that.
Excuse me WTF – Radical was always going to struggle after they had all their directors taken at once. Very hard for a prod co to re-build when they get nailed by an ex staff member. Radical still exists as Finch. I think it is a shame as Radical did offer international exposure for local directors…but that will now fall away.
@@WTF
So you’re suggesting that with the @radical brand, financial support from the multi-national, not to mention their international roster to sell here and in Asia and two years to rebuild, a well established operation locally, a very close and financially beneficial tie to an emerging post and vfx shop across the street, and nice premises to boot, an experienced EP with strong ties to the industry (the co-chair of the industry body) couldn’t attract a strong new roster of talented directors, convince the NY and LA boys it was worth staying, and make a go of the business?
Sounds like a dream scenario for most, so what are we missing, and where does the responsibility lie?
Very hard for a prod co to rebuild after they have all their directors taken. Radical still exists just its called Finch.
WTF – Two years is a blink of an eyelid – particularly in a fragile market.
“financial support from a multi-national” – I really doubt that corporate radical was throwing money at Sydney given their long term plan.
Ian picked up a company that was well below the ground & turned it into something again. They had a number of jobs run through their doors in the last 12 months and were looking good with new signings etc. This was their year to move forward.
An amazing EP with experience and integrity and fantastic team to boot have just had the blanket pulled from underneath them – show some humanity.
“the blanket pulled from underneath them”?
Do you honestly think that if @radical here were looking as good as you suggest there would have been any reason for corporate to pull the brand from this market, lose their access to the local roster for work internationally, and set up a repping deal for their offshore roster with another local company?
And if corporate radical weren’t putting any funds into the local for them to stay afloat while they complete their redevelopment after the Finch migration as you suggest, then what did they have to lose by staying the course with the local management and letting them complete this amazing turnaround that was just on the verge?
Sounds as if everything you suggest is true, and this is a big stretch, with the local @radical roster (“looking good with new signings”) being cut loose as well, then all the former local management will have to do is continue paying the rent and start up business under another name, with all the same brilliant players.
That is if anything that you suggest here is more than your personal fantasy, or the spin you’re voicing for those former @radical EPs.
Given the logic, if logic interests you, we’re dubious; not without humanity, but business is business, and this entire line smells of spin.
wow lots of finch staff upping themselves on this blog!!
So many directors bailed form Radical over the years, and all with the same reply… Radical were lazy, top heavy, promised the world, under delivered and over charged.
Thats terminal thinking for any production company.
Ask next time you bump into one of them.
it’s the simple things. For as long as i can remember radical never had an australian website where you could view their local directors work without having to look through every director that they represented from timbuktu to outer mongolia.