Ecosa appoints Bullfrog as new strategic and creative agency
Ecosa has appointed independent creative business Bullfrog as a new partner after a competitive pitch.
Bullfrog has been appointed by Ecosa after a competitive pitch due to its integrated, experience-led strategy that ladders up to its creative solutions. This partnership will leverage Bullfrog’s full-service offerings of strategy, creative, media and production.
Says Ringo Chan, founder of Ecosa: “Sleep can be an incredibly emotional topic, and when we don’t get the best night’s rest, it impacts every aspect of our day. We want the future of Ecosa to stay true to its origins by finding a unique way to own sleep.”
Says Rowena Graham, head of brand at Ecosa: “During the pitch process, we were blown away with Bullfrog’s enthusiasm, integrated thinking and their ability to craft insightful narratives.”
Says Dalton Henshaw, CEO of Bullfrog: “We’re excited to begin our partnership with Ecosa, and bolster our existing pure-play e-com retailer credentials, delivering unfair attention that’ll cut through this cluttered category and help give everyone the quality rest they need.”
This announcement caps off a fast start to 2023 for Bullfrog off the back of four new partner wins in February alone, along with the recent announcement of Matilda Hobba as managing director and Elle Bullen as co-ECD.
2 Comments
Have these releases outlined the reason they won the pitch…in this case, the “experience-led strategy”.
Please stop all this buls$&@ Ad speak. Ladders up – leverage- pure play , … for Christ’s sakes I’d dump this agency in a heart beat if I was a client and heard that hyperbole.