Clemenger Group appoints Tom Ainsworth to newly-created CEO role of eg+ worldwide

Clemenger Group has today announced the appointment of Tom Ainsworth to the newly created role of CEO of eg+ worldwide’s Australian operations.

Ainsworth was most recently the chief sales officer at digital property platform, Domain, where he was responsible for a national team of over 200 sales and support people across its residential, commercial, corporate services and agents’ services products.

Prior to his time at Domain, Tom held senior roles at News Corp Australia and REA Group leading sales and retail departments, in addition to spending time in Silicon Valley in a senior marketing role for realtor.com.

In the newly created role, Ainsworth will be responsible for bringing to life eg+ worldwide’s producers and makers positioning through a renewed focus on efficient creative production, content marketing and internal production capabiltiies.

Says Robert Morgan, chairman, Clemenger Group: “We see a huge opportunity to grow this business as clients continue to seek out cost efficient production, activation and content creation solutions, and maximizing our operations in this space is a major priority for the Group.

“So, in Tom, we’ve found a brilliant and modern leader that truly understands the challenges our clients face and how we can best position ourselves to better service them. Ubaldo Merlino remains as managing director of eg+ and will provide brilliant support to Tom in guiding the business through its next phase.”

Says Ainsworth: “I’ve long admired the work coming from the Clemenger Group of companies and how the group approaches marketing and communication services. Coming in to the eg+ business from client side, I’m uniquely positioned to help grow the business’ suite of services to support the ongoing success of our clients.”

eg+ worldwide’s clients include NAB, L’Oreal, Bayer and Exxon Mobil, among others. You can find out more about the agency at https://www.egplusww.com/.