Clemenger BBDO, Sydney CEO Andy Pontin elected to ADMA Board; new chair announced

Jodie Sangster, CEO of the Australian Direct Marketing Association (ADMA) has announced changes to the ADMA Board of Directors including the appointment of a new ADMA Chair.

Karen Ganschow, General Manager, Customer Relationship Marketing and Digital for Westpac Retail and Business Bank has been appointed as ADMA’s new Chair after serving as Vice Chair for the past three years. Karen has had a long association with ADMA having been award the Direct Marketer of the Year in 2007. Tony Davis, CEO of Quantium has served as Chairman of the ADMA Board of Directors for the past three years has completed his tenure in this role but will remain on the ADMA Board.

Jodie Sangster has also announced the appointment of three new ADMA Board Members.  Simon Hickey, Head of Qantas Frequent Flyer, Mel Silva, Industry leader in Financial Services and Auto and Andy Pontin (pictured), CEO of Clemenger BBDO.

Says Sangster: “Tony Davis has been instrumental in the further development and growth of ADMA. Tony’s commitment to the growth of digital and direct marketing has resonated in the advancement of the Association during his tenure.  Karen Ganschow will be stepping into the role of Chair who I am sure will continue to emulate ADMA’s key messages and contribution to the marketing industry.”

In assuming the role of Chair, Karen Ganschow said, “I am very excited to be taking on the role of Chair. ADMA plays a key role in championing all the marketing channels and helping marketers understand what is constantly emerging as the new best practice.”

Says Sangster: “Going into 2012, ADMA has a strong representation of leading marketing brands around our board table. I am confident that ADMA will continue to grow and sustain thought leadership and relevance to the wider marketing community both locally and abroad with such great support.”

Sangster made special mention to Doug Nicol, Nick Mercer and Phil Offer for their dedicated and commitment to the ADMA Board.  All three have now stepped down following the completion of their Directorships.