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Beyond The Brief: How Amazon Ads and Mars Wrigley Used AI to Reward Everyday Wins
Chris Wilson, Head of Amazon Ads’ Brand Innovation Lab, Australia, Middle East and North Africa, led the team who deli…
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WPP Media Launches Open Intelligence: marks new chapter in predictive, privacy-centric advertising
In its first major move since the launch of WPP Media last week, the newly formed media group has unveiled Open Intellig…
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Nexxen unveils nexAI Discovery assistant to accelerate campaign strategy development
Partner content – Nexxen, a global, flexible advertising technology platform with deep expertise in data and advan…
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Wendy’s elevates redheads to VIP status in new campaign via Today the Brave and Burson
After the success of the launch of its inaugural Cavill Avenue store on the Gold Coast and in the lead up to World Redhe…
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Experts to reveal why it’s time to future-proof loyalty programs with AI
Partner content – The Australian Loyalty Association (ALA) has announced that the future of retail AI, personalisa…
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TEAM LEWIS scores a hat-trick of global technology client wins
Global marketing agency TEAM LEWIS has bolstered its stellar B2B technology credentials with a trio of retainer client w…
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Over 300 spies take over Sydney for Mission: Impossible night run in new stunt via Hello
In a covert stunt to mark the release of Mission: Impossible – The Final Reckoning, Hello turned Sydney Harbour into a…
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Liquid I.V. turns up the heat (and hydration) at FISHER B2B Chris Lake pop-up gig via TEG, FleishmanHillard, Live Agency and RIFLE
Hot off the back of a monumental OUT 2 LUNCH festival last weekend, FISHER announced a surprise pop-up show with Grammy-…
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Campaign Edge ECD and founding partner Dee Madigan to MC 2025 Women in Media Oration
Award-winning creative director and political commentator Dee Madigan will take the mic as MC of the 2025 Women in Media…
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Australians and New Zealanders call for brand honesty: TRA reveals results of latest Mood of the Nation study ‘Are we nearly there yet’
In a landscape marked by uncertainty and cynicism, honesty and authenticity have emerged as the top priorities for brand…
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Beyond The Brief: How Amazon Ads and Mars Wrigley Used AI to Reward Everyday WinsNo Comments
Chris Wilson, Head of Amazon Ads’ Brand Innovation Lab, Australia, Middle East and North Africa, led the team who deli…
-
WPP Media Launches Open Intelligence: marks new chapter in predictive, privacy-centric advertisingNo Comments
In its first major move since the launch of WPP Media last week, the newly formed media group has unveiled Open Intellig…
-
Nexxen unveils nexAI Discovery assistant to accelerate campaign strategy developmentNo Comments
Partner content – Nexxen, a global, flexible advertising technology platform with deep expertise in data and advan…
-
Wendy’s elevates redheads to VIP status in new campaign via Today the Brave and BursonNo Comments
After the success of the launch of its inaugural Cavill Avenue store on the Gold Coast and in the lead up to World Redhe…
-
Experts to reveal why it’s time to future-proof loyalty programs with AINo Comments
Partner content – The Australian Loyalty Association (ALA) has announced that the future of retail AI, personalisa…
-
TEAM LEWIS scores a hat-trick of global technology client winsNo Comments
Global marketing agency TEAM LEWIS has bolstered its stellar B2B technology credentials with a trio of retainer client w…
-
Over 300 spies take over Sydney for Mission: Impossible night run in new stunt via HelloNo Comments
In a covert stunt to mark the release of Mission: Impossible – The Final Reckoning, Hello turned Sydney Harbour into a…
-
Liquid I.V. turns up the heat (and hydration) at FISHER B2B Chris Lake pop-up gig via TEG, FleishmanHillard, Live Agency and RIFLENo Comments
Hot off the back of a monumental OUT 2 LUNCH festival last weekend, FISHER announced a surprise pop-up show with Grammy-…
-
Campaign Edge ECD and founding partner Dee Madigan to MC 2025 Women in Media OrationNo Comments
Award-winning creative director and political commentator Dee Madigan will take the mic as MC of the 2025 Women in Media…
-
Australians and New Zealanders call for brand honesty: TRA reveals results of latest Mood of the Nation study ‘Are we nearly there yet’No Comments
In a landscape marked by uncertainty and cynicism, honesty and authenticity have emerged as the top priorities for brand…
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