Bestads Six of the Best reviewed by Marcelle du Plessis, CD, Liquorice Digital LBi, South Africa

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Marcelle du Plessis, creative director, Liquorice Digitas LBi South Africa.

BEST TV

Winner: Petit Batue. I’m a sucker for a good product demo ad.

This one has it all. It’s beautifully shot, with some really interesting visual touches and surprises along the way.

And as any parent will tell you, it’s bang on the money as far as kids and their favourite outfits go. The little sweater exhale at the end is wonderful.

Runner up: Dockers. It’s funny. I feel like there’s not enough funny stuff out there. READ MORE…