Hamilton Island launches ‘A Little Island Can Do Wonders’ campaign via The General Store
Hamilton Island has unveiled its most significant brand evolution in nearly a decade, launching a new national campaign …
Author Archives: Ricki Green
EveryPlate taps the internet’s favourite mum in latest brand PR campaign via We Are Different
Fuss-free meal kit delivery service, EveryPlate, has tapped the internet’s favourite mum, Lyn (aka Mel Buttle), as the…
Aussie TikToker Maddy MacRae is staying at Changi Airport for a week in ‘The Terminal’-inspired social campaign via Connecting Plots
In a new influencer-led campaign, Singapore’s award-winning Changi Airport and creative comms group Connecting Plots h…
Smelly Lunch Stories returns to tackle the uncomfortable truth behind DEI progress at live event on Thurs August 7 at the Ace Hotel Sydney
Following its powerful debut and sell-out launch event last year, Smelly Lunch Stories is back with another live event t…
Tiny Disco launches Disco Deeds offering a free campaign worth up to $35k for a not-for-profit
Melbourne-based creative agency Tiny Disco has launched Disco Deeds: a new initiative that will offer a free campaign …
Campaign Brief Creative Circle: What’s hot in July?
Each month Campaign Brief invites top creatives to choose one standout piece of Australian work that isn’t from their …
Beyond the Brief: Motion Sickness on Amplifying Māori Voices with Aotearoa’s Greatest Roll Call
For its latest campaign with Whānau Ora, Motion Sickness set out to inspire more Māori to enrol in the Māori Electora…
Bestads Best of the Week Reviewed by Elena Knox, Executive Creative Director, New York
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
Wicked Sister appoints Slingshot as media agency
Wicked Sister, the cult dessert brand known for making everyday moments a little more indulgent, has appointed Slingshot…
Aussie pet food brand Scratch serves up fine dining for dogs in new ‘Yes Chef’ campaign
Australian independent pet food subscription Scratch has unleashed a campaign so convincing it’ll make humans want…