Kiwi expat Malcolm Poynton set to depart global Chief Creative Officer role at Cheil Worldwide
Kiwi expat Malcolm Poynton has resigned as worldwide chief creative officer at Cheil Worldwide after 10 years in the rol…
Author Archives: Ricki Green
GamesHub celebrates Melbourne International Games Week’s 10th Birthday in social campaign
GamesHub and Melbourne International Games Week (MIGW) have joined forces to produce a new social video campaign celebra…
Air New Zealand encourages travellers to let the magic find them in new Christmas campaign
Air New Zealand is getting into the festive spirit with the launch of ‘Let the Magic Find You This Christmas’…
Bestads Best of the Week Reviewed by Ricardo Wolff, Executive CD, Innocean Berlin
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
Jetstar invites Aussies to build a Sandman this Christmas in new campaign via Thinkerbell
Jetstar and Thinkerbell are encouraging Australians to swap snow for sand this festive season with a playful new campaig…
Label Emmaüs restores meaning to second-hand gifts in ‘Christmas Backstories’ via Havas Paris
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
Squid Game takes over Bondi Icebergs for ultimate game of Red Light, Green Light
This morning at Sydney’s most iconic beach, Young-Hee challenged players to the ultimate game of ‘Red Light, Gre…
“It’s Funny We Met on Hinge”: Real couples reflect on their surprise connections in new global campaign for Hinge via Birthday, New York
Today, Hinge has launched “It’s Funny We Met on Hinge,” a new campaign, developed by New York agency Birthday, whi…
PR and influencer marketing agency Theory Crew expands team with three new appointments
One of Australia’s leading independent PR and influencer marketing agencies Theory Crew has announced the expansio…
The Warehouse reclaims its spot as NZ’s One-Stop Shop in big relaunch campaign via TBWA\NZ
When it comes to finding a bargain, nobody does it like The Warehouse. With the help of TBWA\NZ, the Red Shed has revita…