Apparent taps Cristina Douglas and Tom Twiby from R/GA for senior creative roles
No Comments
Independent full-service agency Apparent has added to its senior creative team with the appointment of Cristina...
LIA reveals inaugural Creativity in Media jury; Names Monks’ Linda Cronin as jury chair
No Comments
This year, Linda Cronin, EVP, Global Media of Monks will be the inaugural Jury President of the Creativity In Media...
Mable partners with NOVA Entertainment for new ‘Can Do Guides’ campaign via EssenceMediaCom + Bastion
No Comments
Mable, Australia's first online disability and aged care support platform, has launched its "Can-do Guides" campaign.
Kiwi Agency Quantum Jump Launches Sydney Office; Appoints Former Anomaly New York Executive Rachel Wintle as General Manager
No Comments
Kiwi strategic marketing agency Quantum Jump has officially expanded into the Australian market with the opening of a...
DDB Sydney Creative Partner Jenny Mak joins trans-Tasman agency jnr. as ECD and Partner
No Comments
After over three years with DDB Sydney, Creative Partner Jenny Mak has departed the agency to join independent...
Allen’s elevates everyday moments in new ‘Bring the Fun’ masterbrand campaign via VML
No Comments
Allen’s Lollies has teamed up with VML to launch its newest equity campaign ‘Bring the Fun.’ Bursting with colour...
IMAA reveals finalists for second annual ‘Pitch-Chella’ event recognising emerging indie talent
No Comments
Eight teams from across Australia now set to pitch live to panel of seasoned marketing professionals.
Māori activist Tāme Iti delivers NZ’s greatest roll call in new campaign via Motion Sickness
No Comments
Whānau Ora, in partnership with independent creative agency Motion Sickness, has launched a bold new campaign fronted...
COEX campaign uncorks potential in glass wine and spirit bottle recycling in QLD via John Smith
No Comments
Queenslanders are being reminded to ‘get savvy with your savvy b’ and ‘a win for your gin’ as part of a new campaign...
Clare Yardley Departs BMF After 10 Years to Join Enigma as Head of Creative Services
No Comments
Independent creative and media agency Enigma has further strengthened its creative capabilities with another senior...
Former Ogilvy NZ Group MD Steve Kane joins Droga5 ANZ as Principal Director in New Zealand
No Comments
Droga5 ANZ, part of Accenture Song, has today announced the appointment of Steve Kane as Principal Director of the...
Droga5 ANZ’s Damon Stapleton joins The One Club International Board of Directors
No Comments
“I am honored and excited to be appointed to the International Board,” said Stapleton. “The One Show has been a huge..."
The Cannes comedown: After all the rosé here are the lessons that actually stuck
No Comments
Waking up after Cannes feels a bit like finding yourself fully clothed, shoes still on, atop the covers after a big...
Young, Bold and Silver: Notes from two Aussie Young Lions in Cannes
No Comments
Keira Spencer and Jenney Kim are Marketing Managers at Google Australia. Brought together by fate — and a shared love...
Tribal DDB National ECD David ‘Jacko’ Jackson departs DDB Group Australia after seven years
No Comments
Just as his work RooBadge secured its Cannes Lions haul, which helped DDB win Regional Agency of the Year, David...
Legendary creative leader Susan Credle joins Ferrier and Smart on Black T-Shirts podcast
No Comments
This week’s episode of the Black T-Shirts podcast features former one of the most respected creative leaders in...
Initiative strengthens IAG team with senior leadership appointments
No Comments
Media agency Initiative has announced a new senior leadership lineup for its IAG account via two key appointments...
LIA and Campaign Brief announce four emerging stars for 2025 Creative LIAisons program
No Comments
The London International Awards’ Creative LIAisons program in Las Vegas has made a profound impact on the global...
Australia’s Complete Cannes Lions 2025 Tally ~ View All the Winners, From Grand Prix to Bronze
No Comments
Campaign Brief presents all of the Australian winners at Cannes Lions 2025.
Bestads Best of the Week: KFC’s ‘Let There Be Cake’ via Bananas Joburg + Brains & Brawn Bangkok
No Comments
KFC Thailand's "Let There Be Cake" stands out for its smart blend of humour, strategy and craft.
System1 and Effie Worldwide launch groundbreaking report – ‘The Creative Dividend’
No Comments
System1 and Effie Worldwide have launched 'The Creative Dividend' - a groundbreaking new global report designed to refra
Suzanne Croxford and Nicole Armstrong join Clemenger to bolster brand experience offering
No Comments
Clemenger BBDO has announced two major appointments as it continues to elevate its brand experience offering.
Principals rebrands IAP2 Australasia to the Engagement Institute
No Comments
Branding agency Principals has rebranded community and stakeholder engagement peak body IAP2 Australasia, now known...
Freddie Coltart’s Creative LIAisons Reflections: “Yes, it was amazing. And yep, I learned a lot”
No Comments
Since 2012, Campaign Brief has proudly partnered with the London International Awards to send some of the region’s...
Creative heavyweight Nils Leonard and Cannes Download to headline This Way Up 2025
No Comments
Three-day festival returns with a new-look AWARD Awards as part of ultimate celebration of local and global creativity.
First National Real Estate appoints Melbourne creative agency Whippet to lead national rebrand
No Comments
First National Real Estate has appointed Melbourne creative agency Whippet to lead its national rebrand.
We Are Social Australia promotes Kelly Spence to managing partner amid continued growth
No Comments
Socially-led creative agency We Are Social Australia has announced the promotion of Kelly Spence to the newly created...
Luke Fitzpatrick: The Innovation Illusion – Why media agencies must rethink, not just reformat
No Comments
By Luke Fitzpatrick, Head of Digital at Assembled Media.
Check out all the 2025 Cannes Lions Grand Prix winners
No Comments
Explore all 34 Grand Prix winners from this year’s Cannes Lions International Festival of Creativity, spanning 32...
Bestads Best of the Week Reviewed by Charles Baylis, Executive CD, ATime&Place, Melbourne
1 Comment
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Australia climbs to #7 country in the world at the 2025 Cannes Lions Festival of Creativity
No Comments
Australia has solidified its position as a global creative powerhouse, finishing equal 7th with Canada in the country...
Tracing the Legacy of LIA and Campaign Brief’s Creative LIAisons Talent from 2012 to 2024
No Comments
Each year, Campaign Brief selects one or two young creatives from the CB Australian and New Zealand Agencies of the...
Campaign Brief Creative Circle: What’s hot in June?
No Comments
June 2025 edition with Matt Lawson, Charlotte Adorjan, Nathan Moraza, Alexandra Antoniou, Justin Ruben and Abby Moulton.
Splash creates new identity for Treasury Wine Estates’ new Global Premium Division ‘Treasury Collective’
No Comments
Treasury Wine Estates (TWE) has today unveiled ‘Treasury Collective’ as the name of its global premium brands...
IMAA announces 2025 Group Deals With Significant Savings For Members
No Comments
The Independent Media Agencies of Australia (IMAA), Australia’s national industry body representing independent media...
Cunard asks “why cruise when you can Cunard?” in new global brand campaign via Supernova
No Comments
Luxury cruise line Cunard has launched a distinctive new global brand campaign, introducing the confident new line...
Kaboodle impresses Nonnas, Nans and Aunties in new ‘You Made It’ campaign via Colenso BBDO
No Comments
Kaboodle, one of Australia’s leading kitchen suppliers, has unveiled its latest creative campaign 'You Made It', via Col
Adland ‘inmates’ raise over $100K at Bail Out
No Comments
Last Friday night, 45 advertising industry ‘inmates’ spent the night in prison, to raise funds and awareness for...
‘Hot & Unbothered’: Clearlight Saunas “Enters Original” in new brand platform via Hellions
No Comments
Clearlight International, the distributor of Clearlight Infrared Saunas & Wellness Solutions, are reclaiming the...
Swaggle appoints It’s Friday as lead creative agency following a competitive pitch
No Comments
It’s Friday has won Coles owned Swaggle Pet Store.
The Australian Federal Police lifts the curtain on modern policing in new campaign via Think HQ
No Comments
Fully integrated positive change agency Think HQ shines a light on the everyday people doing legendary work for the...
Elliot Yeo and Nat Fyfe join forces with MyPlace in latest spot via Sandbox and Braincells
No Comments
The new TV campaign also features Fox Footy’s own and WA native, Kath Loughnan.
The One Club opens Call for Entries for Global Young Guns 23; reduced-fee early deadline Aug 14
No Comments
This year’s program branding by Khyati Trehan, a YG19 winner.
Miriam Wells: Cannes 2025 – Human creativity as a competitive advantage in the Age of AI
No Comments
By Miriam Wells, Co-founder, Allegory.
Michelle Melky’s Final Cannes Diary: The Work, The People, The Moments That Stuck
No Comments
Okay, I was a bit naughty and didn’t write a day 4 diary, but I’m here with an epic conclusion to the Cannes saga...
Isuzu powers into the electric era with global D-MAX EV launch campaign via 3P Studio Group
No Comments
Independent hybrid - content powerhouse 3P Studio Group has delivered a cinematic launch campaign for Isuzu's...
Stefanie DiGianvincenzo departs Meta after five years for Chief Marketing Officer role at Ovum
3 Comments
In a post on LinkedIn, Stefanie DiGianvincenzo has announced her departure from Meta, where she held the role of...
Prophesy Digital’s Mehrak Saheb launches new resource for media planners – the ‘Pocketbook of Behavioural Science for Media Planners’
No Comments
The media industry’s increasing focus on tech and data is leading to a training gap among media planners...
AiMCO to host live webinar on navigating talent management in the creator economy
No Comments
The Australian Influencer Marketing Council (AiMCO) is set to bring together two of Australia’s most influential...
Emma Minde joins Communicado as Senior Strategist, Commerce
No Comments
Independent Melbourne agency Communicado has further strengthened its shopper and commerce capabilities with the...
Carat SA + South Australian Tourism Commission extend partnership with new winter campaign
No Comments
Carat South Australia, a dentsu company, has extended its media partnership with the South Australian Tourism...
Sandpiper Appoints Angus Booth as Managing Director for Australia and New Zealand
No Comments
The Sandpiper Group, one of the largest independent communications, public affairs, and research groups headquartered...
Macca’s NZ launches new mouth-watering, real time out of home campaign via DDB Aotearoa
No Comments
Kiwis will soon spot billboards popping up across the country that will be hard to ignore – especially for those that...
Sophie Muir launches Muir Ventures to accelerate female-founded agencies
No Comments
Sophie Muir, Founder of Maven PR and Managing Director of The Atticism, has today launched Muir Ventures, a marketing...
Yfoundations reframes survival TV to expose youth homelessness reality in new campaign ‘Young and Alone’ via Ogilvy, PHD and UnLtd
1 Comment
Yfoundations is sounding the alarm on the escalating crisis of youth homelessness in Australia, revealing that over...
DDB Worldwide named Network of the Year and WPP takes out Creative Company of the Year at final awards show of Cannes Lions 2025
No Comments
In a major coup DDB Worldwide was named Network of the Year. It is the second time in three years that DDB has won...
Bear Meets Eagle On Fire Crowned Independent Agency of the Year | Craft at Cannes Lions 2025; Ranked #3 Indie Agency of the Year globally
1 Comment
Australia’s Bear Meets Eagle On Fire has emerged as one of the standout agencies of the 2025 Cannes Lions Festival...
History made as Revolver is the first Australian production company to win the Palme d’Or in the history of the Cannes Lions Festival of Creativity
1 Comment
In an historic first, Revolver has been announced as the first Australian production company to win the Palme d’Or.
FINCH + Motion Sickness win Cannes Grand Prix for Good for New Zealand Herpes Foundation
No Comments
The campaign's overwhelming success took the tally to 6 Cannes Lion awards including a gold in Film Lion
Ogilvy Singapore is one of only four agencies to win in Cannes Dan Wieden Titanium Lions
No Comments
"Vaseline Verified" for Unilever is one of only four Dan Wieden Titanium winners at Cannes.
Bear Meets Eagle On Fire, FINCH + Motion Sickness claim Gold at Cannes Film Lions; Aussie Director Steve Rogers Behind Grand Prix-Winning Spot
No Comments
Australia has struck Gold in the Film Lions at Cannes 2025, with two standout campaigns recognised for creative...
FINCH + Motion Sickness score one Bronze Lion at Cannes Sustainable Development Goals Lions
No Comments
FINCH + Motion Sickness have scored a Bronze Lion in the Sustainable Development Goals Lions category, announced...
Droga5 ANZ picks up one Silver Lion in the Cannes Film Lions; Bear Meets Eagle On Fire scores two Bronze Lions; Clemenger BBDO lands one Bronze
No Comments
Cannes Lions has announced the Silver and Bronze winners in the highly anticipated Film Lions category.
Google’s Jenney Kim and Keira Spencer win Silver; M+C Saatchi’s Amy Morrison + Laura Murphy win Bronze in 2025 Cannes Young Lions Competition
No Comments
Following seven competitions over four days, the Cannes Lions International Festival of Creativity has announced its...
DDB Worldwide named 2025 Pacific Regional Network of the Year at Cannes Lions
No Comments
The Cannes Lions Regional Networks of the Year Awards have been announced and DDB Worldwide has come out on top...
Shipperfy launches to revolutionise ecommerce shipping for online retailers
No Comments
Partner content - CORRELLINK, a Sydney-based technology company, has today announced the launch of its shipping...
Michelle Melky’s Cannes Diary #3: Digital prophets, AI epiphanies and beachside bonding
No Comments
After three days in the chaos of Cannes, it is truly a miracle I'm still on my two feet. If the heat hasn't taken me...
Saatchi & Saatchi announces 2025 New Creators’ Showcase at Cannes Lions
No Comments
Saatchi & Saatchi has unveiled the shortlist of global talent selected for its 2025 NCS - marking the 35th year...
Alison Tilling’s Cannes Diary #1: Inside the jury room of the Creative Strategy Lions
No Comments
Alison Tilling, Chief Strategy Officer at VML AUNZ, represented Australia on this year’s Creative Strategy Lions jury...
Droga5 ANZ promotes General Manager Kezia Quinn to Principal Director at Droga5 in Sydney
No Comments
Droga5 ANZ, part of Accenture Song, has elevated Kezia Quinn to Principal Director of Droga5 ANZ’s Sydney office.
MINT adds Australian jewellery house Musson to client roster
No Comments
The Mint Partners has announced it will partner with Musson, one of Australia’s most prestigious jewellery houses, to...
Detch Singh’s Cannes Diary #3: Serendipity and the impact of unplanned connections
No Comments
My final day in Cannes. I’ve quickly learned that one of the biggest challenges here aren't rosé hangovers but time.
DDB Sydney and The Ministry for Communication & The Arts secure one Silver Lion each in the Cannes Brand Experience & Activation Lions
No Comments
Australia has taken home two Silver Lions in the Brand Experience & Activation Lions category at Cannes Lions.
VML Australia takes home Bronze Lion at the Cannes Creative Strategy Lions
No Comments
VML Australia has secured a Bronze Lion in the Cannes Creative Strategy Lions category.
Leo Australia scores one Silver Lion in the Cannes Creative Business Transformation Lions
No Comments
Leo Australia has picked up a Silver Lion in the Cannes Creative Business Transformation Lions.
Mike Felix’s Cannes Diary: Day Something
No Comments
If you're up for a sleep-deprived ramble, then welcome aboard. But if you're looking for a concise wrap up of the...
Alex Reid’s Cannes Diary #2: “Somewhere between glam and existential”
No Comments
Day 3 and I’ve officially stopped converting euros into Australian dollars. It’s liberating. €6 for a coffee? Bargain.
Michelle Melky’s Cannes Diary #2: Heavy hitters, expert pitching advice and big Brazilian energy
No Comments
"The brief was not a test, and you didn’t fail.” Now that’s a way to win a room of creatives.
Neon Treehouse announces new senior hires, new Adelaide HQ and focus on AI-powered growth
No Comments
Neon Treehouse, an Australian digital marketing agency, has announced senior global hires, a new Adelaide HQ...
CB Q&A with Dr Mathew Farry, MD, Courageous Conversation South Pacific Institute on DEI’s Evolution + Advertising’s Role in Driving Change
No Comments
Campaign Brief speaks with Dr. Mathew Farry, Managing Director of Courageous Conversation South Pacific Institute.
CB’s Legendary Colombe d’Or Lunch: Adland’s finest toast another fabulous Cannes gathering
No Comments
A highlight of Cannes week for 60 Aussies and Kiwis is the Campaign Brief Legendary Lunch at La Colombe d’Or.
Landor to lead Australian War Memorial rebrand
No Comments
Landor, a global leader in brand consulting and design, has announced new business wins, including a strategic rebrand..
The Cowboys’ Matt Sterne scores big with debut film ‘Ghost Town Cricket’ – now streaming
No Comments
Matt Sterne, Creative Partner and Co-Founder of The Cowboys agency, has wrapped up a successful debut on the...
Lucy Anderson and Gabby Smith’s Young Lions Diary #2: Pitch day and Jimmy Fallon wisdom
No Comments
It’s been another massive couple of days in our Cannes adventure! We spent Tuesday working on our Young Lions entry...
Kyle Hugall set to depart Accenture Song / Droga5 to lead ABC’s in-house agency ABC Made
1 Comment
The ABC has announced that Accenture Song Strategy Director Kyle Hugall will be joining the broadcaster as the new...
Australian Unity extends Initiative partnership; adds Home Health to media remit
No Comments
Leading media agency Initiative has announced a two-year contract extension with wellbeing company Australian Unity, fur
Aotearoa’s national bird vanishes from major brands in wake-up call campaign via EightyOne
No Comments
New fundraising campaign for the Predator Free 2050 movement asks: Can we call ourselves Kiwi if there are no kiwi?
Aussie expat Jake Barrow leads VML to win Czech Republic’s first-ever Grand Prix at Cannes Lions
No Comments
Aussie expat Jake Barrow has helped steer VML Prague to a historic win at the 2025 Cannes Lions, securing the...
Detch Singh’s Cannes Diary #2: Yacht panels, Super-Cannes views and creative M&As
No Comments
Woke up on Tuesday feeling like I had a slightly better handle on how this place works. Everyone tells me to have a plan
GET THE CB
DAILY BULLETIN
Register for Free and receive the Campaign Brief Daily Bulletin. Type your email address in the space below.
GOLD SPONSORS
SILVER SPONSORS
MOST VIEWED
LATEST ISSUE
