Toyota promotes Prado with launch of ‘A great way to raise a family’ spot via Saatchi & Saatchi
December 5 2013, 5:31 pm | | 13 Comments
The latest Toyota Prado TV commercial, via Saatchi & Saatchi Sydney, reveals the vehicle’s contemporary and head turning style with plenty of 4WD muscle to handle the tough stuff.
Agency: Saatchi & Saatchi, Sydney
Executive Creative Director: Damon Stapleton
Creative Director: Steve Carlin
Copywriter: Steve May
Producer: Kate Gooden
Director: Adam Sevens
Producer: Mark Foster
Production Company: Robbers Dog
13 Comments
Hey Saatchi guys, are you actually happy this is work?
Adam Sevens is slightly better than Adam Sixes.
Great work Stevie – really well written and awesome track selection.
Keep up the great work – very inspiring.
they really smashed this one out of the park.
dd and nice – you guys are kidding, right?
Spend less money on music and more money on ideas.
Wow. Are we really writing little ditties now to sell cars?
Oh dear.
@Fo reals playa
Sarcasm is the lowest form of wit and I’m afraid I had to resort to that for such a lowly commercial.
Just appalling!
I thought maybe Big Red had got a crack at the business. But then I realised it actually wasn’t that memorable.
There must be a slow carbon-monoxide leak at 70 George. Toyota used to make Australia’s best ads.
ho ho ho….wtf?