Patties appoints Rodeo as digital creative agency
Rodeo has been appointed as digital agency for Patties Foods following a competitive pitch. The agency will manage all digital creative for leading brands Nanna’s, Four’N Twenty, Patties, Herbert Adams, Creative Gourmet and Chefs Pride.
Says Aaron Tobin (left), general manager of Rodeo: “Pitching for the opportunity to work on some of Australia’s most iconic brands was an absolute pleasure and we are rapt to be working with the Patties team ongoing.
“Believe it or not, we had a lot of fun throughout the pitch process as we got to know the Patties brands and the digital team. We’re delighted to now have an excuse to scoff as many pies and sausage rolls as we like in the name of client research.”
Says Mark Connolly, head of marketing for Patties Foods: “We’re very happy to be working with Rodeo and looking forward to rolling out some exciting projects with the team in the very near future. The pitch was highly competitive but Rodeo impressed us with their understanding of our company and our brands. It was imperative to us to appoint the best agency for a long-term strategic partnership and we have this in Rodeo.”
Rodeo will commence a number of digital projects for Patties immediately including a social-media based campaign for Four’N Twenty.
Rodeo is a multi-disciplined digital agency working across some of Australia’s best brands including 7-Eleven, Slurpee, The Good Guys and Golden Circle.