GPY&R Sydney promotes experienced senior copywriter Bart Pawlak to creative director role

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Bart (FINAL).jpgGPY&R Sydney has strengthened its creative leadership by promoting experienced senior copywriter Bart Pawlak to creative director.

 

Pawlak has been an integral part of the Sydney agency’s creative resurgence, helping the agency towards multiple new business and creative wins, including D&AD, Clio, One Show and Cannes recognition in the past year.

Says Julian Watt, chief creative officer of Y&R Group: “We’re excited to see Bart step up like this. He’s a superb thinker, craftsman and really gets the business of creativity. Add to this, he radiates positive energy, a vital part of a great creative business.”

 

The GPYR Sydney office is going from strength to strength, winning 6 Effies at this year’s awards, including coveted Australia’s Effectiveness Agency of The Year award.