Tesselaar Tulip Festival appoints Evergreen to handle media and social media campaign
Evergreen Advertising has been appointed to handle the media and social media campaign for the 2012 Tesselaar Tulip Festival, which kicks off today, 13 September. Mitchell & Partners previously held the account.
Says Neil Bates, director of Tesselaar: “We chose Evergreen because of their creativity and passion for our business and the high degree of innovation shown in their presentation. Their understanding of the 50+ market was an important factor in our decision, as the Tulip Festival is a favourite destination among this key group.”
Evergreen’s campaign includes media, social media, public relations and intergenerational marketing, a fully integrated campaign which is now delivering strong results.
Says Gill Walker, managing director of Evergreen: “As a keen gardener myself, I’m thrilled to be working with Tesselaar. It has been so refreshing to work with a client who appreciates the fact that we are a specialist agency and that relationships are paramount.”
7 Comments
OMG! I love tulips. Haven’t been this excited since last year’s frangipani expo!
massive win – well done
Great stuff – good to see these kind of festivals embracing online marketing and social media. First time I heard of it though – where is the festival been held?
It’s up in Silvan. I go with my family every year, Fun day out!
Evergreen Advertising has been appointed to handle the media and social media campaign that was great news, glad to hear that
Tesselaar Tulip Festival, which kicks off today, 13 September. That was great festival
Great stuff – good to see these kind of festivals embracing online marketing and social media. First time I heard of it though – where is the festival been held?