Kiwi celebrities get a fisting from Hell in new competition via Barnes Catmur & Friends
October 6 2011, 1:03 pm | | 7 Comments
Hell Pizza wanted a campaign to promote their novelty fist drink holders during the Rugby World Cup. Barnes, Catmur, Auckland came up with the ‘Celebrity Fisting’ competition.
A prize was awarded to fist buyers who were encouraged to stalk celebrities and get a picture of them with their fist. The celebrities never knew what hit them.
7 Comments
Fifty points for actually managing to sell that in.
Love it.
Much better than that celebrity fist thing from Saatchis.
Sooooooo, they do know what ‘fisting’ means, right?
What a great agency
Sweet when the client goes for balls out for anything.
So…it’s a big fist that encourages punching people in the face whilst drunk, has naff sexual connotations, uses streakers for guerilla marketing…oh…and none of it has anything to do with pizza whatsoever.
And this got paid for by a client?