THE LAB’S COMMERCIAL STUDIO PROVIDES HEALTHY ALTERNATIVE FOR OMEGA GEN TVC
May 7 2008, 11:56 am | | 16 Comments
The Lab Sydney’s new Commercial Studio played the leading role in the first OmegaGen TVC via Saatchi & Saatchi Healthcare, Sydney.
PRODUCTION COMPANY
The Lab Sydney – Commercial Studio
DESIGNER/CREATIVE DIRECTOR/DIRECTOR
Garry Jacques
CHARACTER DESIGNER
Daniel Bavell
ANIMATION DIRECTOR:
Murray Griffin
PRINCIPAL 3D ARTIST
Duncan Maclaren
ASSISTANT 3D ARTISTS
Bernard Stock, Nathan Sheldrick, Shaun Schellings, Camela Cheng, Phil Sloggett
COMPOSITOR
Eric Schaechter
ASSISTANT PRODUCER
Christine Alajajian
PRODUCER
Linda Lum
AGENCY
Saatchi & Saatchi Healthcare, Sydney
PRODUCER
Evonne Sciberras
EXECUTIVE CREATIVE DIRECTOR
Brad Downing
ART DIRECTOR
Fiona Bagot
COPYWRITER
Rachel Okuniewski
16 Comments
Ooooh what an arrogant krill.
Kill Krill.
Nice animation shame about the script.
Oh no! They have to kill the krill! Poor little guy.
WTF?
This ad could seriously use a few Piranhas in the mix.
Krilliant.
Krilliant – I love that!
Oddly watchable.
Is Krill aimed at 6 year olds?
That client didn’t land the big idea.
Obviously Saatchi lowers the bar for healthcare.
My kid would find this animation appealing. Pitty it’s advertising a product my Mum needs.
Is this an animatic?
no, it’s not an animatic … it’s rubbish.
There’s something quite cute about this. I think it’s the art director. Grrrrrrr.
🙂
I think the big guy has played too much rugby league.
has an older / 90’s style animation look to it, love it