JWT MELBOURNE NABS HUNGERFORD AND KEOGH FROM PATTS FOR DIGITAL DEPT.
JWT Melbourne’s digital department is to get a major shot in the arm, with Marty Hungerford joining the agency as Creative Director of JWT Digital and Nick Keogh as Senior Interactive Art Director. Both poached from GPY&R Melbourne, they will join the team already in place at JWT, including programmer Susan Hinton, designer Gideon Cheok and experiential creators Alice Mason, Liv Moore and Matt Lonergan.
At Patts, Hungerford and Keogh have been responsible for some of the best digital work to come out of Australia. Their campaign credits include creating sites, games and interactive features for clients such as VB, Boag’s, Ford, the Australian Defence Force, Austereo, Fifth Leg, Cadbury, the AFL, Nintendo and Yellow Pages online.
One of the earliest adopters, Hungerford has been working with multimedia concept development since 1996. He has won awards at shows including MADC, AIMIA and was named the Saxton Scholar in 2004.
After college, he started the groundbreaking Techno Renegade Magazine. He branched out to become a freelance digital designer, concept developer and producer before being becoming the first interactive designer at Patts in 2003.
In the four years since then, he has created an award-winning interactive department and made the transition from Interactive Designer to Art Director to Group Creative Head, Digital.
“I think the opportunity at JWT is fantastic. In digital terms, it’s got huge potential. The combination of their client base, Richard leading the creative department and the energy that (new Managing Director) John Gutteridge is bringing to the place make it an incredible opportunity,�? said Hungerford.
Similarly, Keogh has been involved in multimedia design since 1997 and finished college as the Most Outstanding Graduate for his year. He went on to Angliss Multimedia as a developer, creating projects as varied as an online training site for Crown Casino croupiers and an award-nominated interactive programme designed make sex education easier to understand for young children.
Keogh went on to freelance for clients such as BMW, NAB and Wilson Everard Interactive before joining Patts in 2005. His work has been recognized in award shows, including the Australian Interactive Media Industry Association Awards.
Muntz sees their appointments as the beginning of a new phase for the creative department: “Both Nick and Marty are freaks. They’re a rare breed, combining original conceptual thinking across a broad range of clients with technical smarts. JWT have scored a major coup by securing such prodigious talent.�?
12 Comments
That’ll be good…….
phwah ha ha ha ha….
sorry, couldn’t hold it in any longer
At WPP we have a no poach policy so what the fuck? Hamish, Russell you boys need to show some balls.
Holy Hoodies Batman!
On first look, i thought the dude on the right was Morden – I nearly had a rectal prolapse.
You’d think it rains heaps in Melbourne.
Oh yeah, coz once I sign onto your big faceless monolithic holding company you have sole ownership over my career and everything I do?
WPP is the biggest, steamingest most self-important turd network – and your comment is a prime example of that.
Show some balls? Why don’t you show us yours coz you obviously spend a fair bit of time polishing them you wanker.
MR
NZ
People are allowed to leave their jobs and go where they want.
Specially if it is a sinking ship. Go crazy Marty!
Those hoods would have come in handy this morning in Melbourne.
sinking ship??? We are freaks!
At least GPY&R has been a luxury liner recently.
JWT Melb has, and will always be, a sinking rusty tinny!
All those agencies will merge soon anyway.
Sinking Ship??? Wish I could agree, I love a bit of tall poppy cutting, but I was there at Award a few weeks ago. They are still miles out in front in Melbourne & top 3 in Australia. Losing some digital guys isn’t much of a torpedo.
YO LAST BLOG 4 THE YEAR – So I think I’ll just say the oppostite of what I think to try and be nice. Bloggers are classy, cool talented people.