McCANN MELBOURNE SIGNS PERTH CREATIVE DUO

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Marketforce Perth creative team Gordon Haynes and Maisen Hall are joining McCann Erickson Melbourne, reporting to creative director Vince McSweeney.

Haynes was formerly with Mojo Perth and Batey Group in Malaysia, before retuning to Perth to join Marketforce where he has often been teamed with Hall. Haynes’ work for The Cancer Council and the Office of Road Safety has earned him creative accolades.

Hall is a former winner of AWARD school and has had a distinguished career at Marketforce where his TV campaign for Supashake and work for Crimestoppers have won a swag of local awards. At McCann Melbourne they will work across the agency’s major accounts, including Holden, L’Oreal and Tennis Australia.

“I have been looking for a team with originality and freshness to their approach,” said McSweeney. “Gordon and Maisen will bring our clients some new perspectives on how creativity engages with people and I am looking forward to them joining.”