Singapore Airlines celebrates 50 years of delivering Kiwis around the world with ‘The New Zealanderlivery Service’ via Motion Sickness

This year marks 50 years of Singapore Airlines operating international flights to and from New Zealand, delivering Kiwis around the globe with care. To celebrate, the airline alongside creative company Motion Sickness, has launched a bespoke delivery service made for people. From 27 July to 15 August, The New Zealanderlivery Service will ship Kiwis to loved ones around the world for free – and safely back home again afterwards.

In a world where almost anything can be ordered online, Singapore Airlines and Motion Sickness saw an opportunity to let Kiwis be ordered too. Unlike that random item you ordered from Amazon, these deliveries arrive well rested, handled with care, and might just cry a little tear of joy upon arrival.

The New Zealanderlivery Service is available via nzds.nz. Made in a collaboration between Motion Sickness and ED. Studio, it features everything you’d expect from a modern shipping service. People can list themselves for delivery, share a unique tracking link with a loved one overseas, include a note explaining why they should be selected, and even choose Express Delivery if they’re ready to go immediately. Selected deliveries are then tracked live on the website.

The service is supported by out of home, audio, digital, social and radio, and will run until the middle of August.

Within its first week, more than 8,500 Kiwis have already listed themselves for delivery, with the first selected deliveries scheduled for London and Zurich. To find out more, or to apply to ship yourself to a loved one, visit nzds.nz.

Client: Singapore Airlines
General Manager NZ: Wilson Young
Marketing Manager: Preeya Prakash
Marketing Executive: Sabrina Findon
Marketing Executive: Saskia White
Marketing Executive: James McDuff

Creative Company: Motion Sickness
Executive Creative Director: Sam Stuchbury
Strategy Director: Robbie Allen
Creative Director: Melina Fiolitakis
Creative: Tim Smith
Senior Designer: Patrick Hickley
Designer: Maddy Price
Artworker: Moana Peterson
General Manager: Alex McManus
Senior Account Director: Lucy Bell
Senior Account Manager: Kate Wilkinson
Head of Production: Joseph McAlpine
Production Manager: Alexandra Schofield
Costume Designer: Barbara Darragh
Photographer: Matt Hurley
Photography Assistant: Gavin McGregor
Art Director: Anna Maxwell
HMU Artist: Anna Guo
Videographer: Ned Pound
Animation: Ryan Kothe

Web Partner: ED. Studio
Managing Director: Eric Di Cuollo
Creative Director: Elliot Schultz
Creative Technologist: Mike Wojo
Senior Designer: Jeremy Ward
Senior Designer: Isaac Laughton
Senior Strategist: Christ Ames
Project Manager: Lucien Jankelson

PR: Rise and Shine PR
Director: Luci Marshall
Group Account Director: Imogen Duff
Account Manager: Samantha Mills

Media: Motion Sickness
Senior Media Planner: Shannon O’Connell
Digital Media Planner: Ella Liddell

PHD
Digital Director: Meenakshi Reddy
Senior Account Manager: Adam Negus

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