Q Agency celebrates four years with expansion into in-depth brand strategy, content creation
Western Sydney-based Q Agency’s fourth anniversary sees the company continue its explosive expansion — with eleven new faces joining the team in recent months, tasked with further expanding the agency’s already broad capability set.
New hires include D&AD Graphite Pencil-winning writer Mat Groom (stepping into the newly-created role of Head of Storytelling), who will be leading the development of Q’s expanded Brand Strategy and Storytelling offering, and Gabriel Munoz, who bolsters Q’s social media service as a Content Creator — with the Pixel Award-winning Taylor Cope Wallace, formerly Head of Commercial Operations at LADbible APAC, coordinating major creative pushes as Marketing Specialist.
Their fellow new hires Cécile Mirtin (Internal Marketing Manager) and Zac Siviour (Business Development Manager) will be taking on the task of communicating the value of Q’s expanded offering to potential clients.
Says Michael Noone, Q Co-Founder and Creative Director: “What we’ve heard from our clients is that the increasingly-complex task of cutting through and inspiring people to action requires a dedicated agency partner who can assist them in the earliest, highest-level strategic ideation and the tactical, tangible execution— as well as everything in-between. That’s the idea behind our new hires: ensuring our creative support and our tactical support functions are both world-class.”
In addition to expanding into new offerings, Q is also bolstering existing areas of expertise like SEO, which sees the addition of Eugen Bonhauser (formerly of Online Marketing Gurus, joining as Senior SEO Specialist), and Ben Groves-Geerdink (joining as SEO Specialist).
Other Q teams expanding include Account Management (with the additions of Senior Account Manager Stephanie Croucher and Junior Account Manager Kayla Xerri), Design (with Sabrina Taylorjoining as Midweight Designer), and Web Development (with Melissa Webb joining as Ecommerce Specialist).
This expansion comes on the back of recent successes, including:
– the website design for preventative and longevity medicine pioneer Everlab (which preceded them securing $15M in seed capital);
– the new place brand for St Marys (unifying the area ahead of the new Metro interchange and international airport transforming it into one of Western Sydney’s most important economic and cultural hubs); and
– the digital transformation of conveyancing + solicitation firm Dott & Crossitt (including the creation of an automation system that saved 160 hours of admin time per month).
Says Josh Richardson, Q Co-Founder and Technology Director: “We’ve always known what our core strengths are, but as we grow and develop we’re only getting better at leveraging and articulating those strengths. We’ll actually have something to share in that regard quite soon. Watch this space.”
Register for FREE HERE and receive the Campaign Brief Daily Bulletin and/or the global Best Ads Best of the Week Bulletin