THE WORK 2025 HOT LIST =#7: SHOWPONY

September 3 2025, 2:15 pm | BY Ricki Green | No Comments

There were several agencies in Australia that put in strong creative performances over the last 12 months. Over the next few days, Campaign Brief showcases the work of those that made The Work 2025 Australian Hot List…

Notable work from Showpony included SA Leaders For Gender Equality ‘It’s Not Rocket Science’ and ‘Notice The Gap’, Quit Tasmania ‘Don’t Let Vaping In’, Anglicare Tasmania ‘Gambling Addiction: Take Back Control’, MACq 01 Hotel ‘One Story Leads To Another’, Sophie’s Legacy ‘Lost’, BreastScreen SA ‘Make Time For The Girls’, The Embrace Hub ‘Change The Story’, Tooletries ‘Shower Shaving Horror’, Rose Park Veterinary Clinic ‘Treats aren’t for everyone’, Hydro Tasmania ‘The Biggest Billboard Ever’, SA Health ‘Abuse shouldn’t be part of the job’, TAFE SA ‘Looking for a new job’, and Adelaide Economic Development Agency ‘See for yourself’, and Teapigs ‘Sustainabilitea Tree’.

This year 241 agencies and production companies entered Campaign Brief’s The Work 2025. There were a record 4,349 entries overall (up from 4,189 entries last year), with the most entries coming from Australia (827), Thailand (796), Philippines (680), India (617), Taiwan (324) and Singapore (281).

VIEW THE WORK 2025 (active from Monday September 8)