Out of Home half year results for 2025

The Out of Home (OOH) industry has reported half-year net media revenue of $697.3 million, up 17.86% from $591.7 million* for the same period in 2024.

Half-year net media revenue category figures are provided from 2024 to capture the growth of the industry including OMA membership up to July 2025:

Category figures 2025^:
• Roadside Billboards (over and under 25 square metres) – $294.9 million
• Roadside Other (street furniture, bus/tram externals, small format) – $150.1 million
• Transport (including airports) – $104.4 million
• ^^Retail, Lifestyle and Other – $147.9 million

Category figures 2024^:
• Roadside Billboards (over and under 25 square metres) – $253.1 million
• Roadside Other (street furniture, bus/tram externals, small format) – $131.9 million
• Transport (including airports) – $76.8 million
• ^^Retail, Lifestyle and Other – $129.9 million

Digital Out of Home (DOOH) revenue now accounts for 76.1% of total net media revenue year- to-date, an increase from last year’s 74.4% for the same period.