CommBank brings free New York style hot dogs to Melbourne with walk-through billboard experience via M&C Saatchi

To celebrate the launch of Travel Booking via the CommBank app, agency M&C Saatchi brought a slice of New York to Melbourne on the weekend, with a unique walk-through billboard experience.

Punters enjoyed New York-style hot dogs on Friday, Saturday and today at the Flinders Street site, served by legendary Times Square vendor Johnny G of ‘John’s Famous’ – completely free!

Client: Commonwealth Bank. Agency: M&C Saatchi, Melbourne. ECD: Emma Robbins. CDs: Daniel Borghesi, Russel Fox, Christopher McKee. GAD: Amarpreet Kaur Lall. Strategy Director: Amy Kousis. Senior Producer: Ben Marnane.