Airbnb highlights why Santa prefers a stay over hotels in new festive campaign ‘Santastrophe’

Airbnb is debuting a new ad in its ‘Get an Airbnb’ campaign, which highlights key differences between Airbnbs and hotels – including things like more space, more amenities, and more value.

 

This special holiday spot – titled ‘Santastrophe’ – features the campaign’s signature, playful animated style developed by Airbnb’s in-house creative team. Narrated in the style of the poem “A Visit from St. Nicholas,” the ad takes the perspective of Santa Claus as he struggles to navigate a hotel on Christmas Eve – and then successfully delivers his presents to an Airbnb listing.

The ad will run on social, TV and in cinemas in the US, Canada, Australia, the United Kingdom, Germany, Mexico and Brazil.