DIVISION’S FRANÇOIS ROUSSELET DIRECTS A$AP ROCKY IN NEW MUSIC VIDEO

Director François Rousselet helms the latest from the Free Nationals ft. A$AP Rocky & Anderson Paak.

 

Known for working with the biggest names in the music industry, from the Rolling Stones to Pharrell Williams, Rousselet’s latest pokes fun at everything ‘gangsta’ in a playful, infantilised reimagining of a life of crime. The film follows pre-teen versions of A$AP Rocky & Anderson Paak as they cruise around a childish sandbox version of Los Angeles – joy riding in muscle cars, dealing outlawed candy, and throwing milk-bottle Molotovs.

Rousselet’s reel includes work with brands such as Apple, Nike, Playstation, Diesel and more, directing celebrities such as Sydney Sweeney, Brad Pitt, Kristen Stewart – truly a global powerhouse of the industry.

To get in touch please contact Genevieve Triquet: genevieve@division.global or Morgan Benson-Taylor: morgan@division.global