Social Enterprise Amazing Change launches charity partnership with Make-A-Wish Australia to harness digital donations for greater good
![Social Enterprise Amazing Change launches charity partnership with Make-A-Wish Australia to harness digital donations for greater good](https://asset-cdn.campaignbrief.com/wp-content/uploads/2022/03/11094017/MAW_AC_JOINT_PR.jpg)
Make-A-Wish Australia has partnered with social enterprise Amazing Change to raise donations through new digital solutions, harnessing the power of digital donations for the greater good.
Launched on 01 March 2022, the partnership is hosting a giveaway of 25 prizes including two luxury Mercedes-Benz and 23 gift cards to the value of $1,000 AUD each. Entrants can qualify for prizes by donating to Make-A-Wish Australia on the Amazing Change digital platform.
With a staggering 344 billion AUD in donations lost worldwide in 2020 due to the pandemic according to Forbes, our non-profits require our assistance now more than ever.
Make-A-Wish has been granting wishes in Australia since 1985 and right now Make-A-Wish is supporting over 800 children with critical illness, more kids than ever before. Following the impact of COVID, Make-A-Wish has seen a 30% increase in the number of children who need their support. With the partnership of Amazing Change together we will ensure no child misses out on a life-changing Wish Journey.
Founded by Stephen Duggan and Deryll Naidoo, Amazing Change is on a mission to become the largest digital fundraising business in the world. With an 87% decline in global donations due to social distancing, Amazing Change is looking to solve the charity industry’s biggest problem by building a pandemic-proof collection of digital fundraising solutions.
By taking a “two-way” approach to making donations, Amazing Change makes it faster and easier for people to support reputable charities whilst rewarding them with the opportunity to win life-changing prizes. Through their Giveaways 4 Cause and upcoming digital Roundups 4 Cause App, Amazing Change have set a goal to raise $30 million to support Australian charities by 2026.
Amazing Change holds a unique position in the market thanks to its integrated approach, ensuring the funds it raises for partners like Make-A-Wish Australia are connected to outcomes that donors can resonate with through its Goodness Impact initiative.
Headed up by Tanya Dontas, the Goodness Impact for Make-A-Wish will focus on communicating the impact of donated dollars towards the power of making wishes for critically ill kids come true. For everyone involved, wishes have a remarkable, uplifting, and positive impact – well beyond the wish itself. Wishes are designed to complement medical treatment, supporting families and empowering sick children with hope and joy when they need it most. Wishes are not just ‘one off’ moments, each wish is carefully planned, designed and delivered making the impossible possible for sick kids.
Says Sally Bateman, CEO of Make-A-Wish Australia: “We are pleased to have been selected as one of Amazing Change’s charity beneficiaries. Helping critically ill children find hope is something we all have the power to do. With Amazing Change’s support, we look forward to making more incredible wishes come true for children with critical illnesses. With more than 800 children counting down the days until their wish is possible, there’s never been a more important time to support our mission.”
Says Naidoo: “We are excited to partner with Make-A-Wish Australia because supporting wish kids is incredibly close to our hearts. We now have the opportunity to leverage over 20 years of digital growth experience towards doing good. More than raising donations, our Goodness Impact with Make-A-Wish Australia will help us to bridge a gap of understanding between donors and the causes they care most deeply for.”
To support Make-A-Wish Australia you can enter one of the Amazing Change giveaways at https://www.amazingchange.com.au/collections/make-a-wish-double-entries
1 Comment
wtf going on with amazing change?