Bestads Rankings: Which are the Top Australian ad agencies and clients of the decade?
Clemenger BBDO, Melbourne is Australia’s most creative agency over the last ten years, if the annual Bestads Rankings are any guide. Five times CB Agency of the Year in the decade, Clems Melbourne leads the agency pack on Bestads over the last 10 years with 97 points, followed by The Monkeys, Sydney on 62 points. DDB Sydney ranks #3 on 57 followed by BMF Sydney at #4 on 55 points while The Brand Agency Perth is ranked #5 on 45 points.
Grey Melbourne is ranked #6 on 34 points while Leo Burnett, Sydney and M&C Saatchi, Sydney share the #7 spot on 32 points apiece. J Walter Thompson Sydney (now Wunderman Thompson Sydney) is at #9 on 29 points and Leo Burnett, Melbourne is at #10 on 26 points.
Meat & Livestock Australia, Transport Accident Commission and Volkswagen share the top spot in the Client Rankings over the last 10 years with 31 points apiece, followed by Foster’s Group in fourth spot on 23 points, Optus at #5 on 18 points and Toyota at #6 on 17 points. Aldi and Diageo share the #7 spot on 15 points apiece, followed by Motor Accident Commission of South Australia at #9 on 14 points and Ikea in tenth spot on 13 points.
Started in 2003 and owned by Campaign Brief, Bestads showcases the very best and latest advertising in all mediums being produced worldwide, updated daily. The Bestads Rankings of the top advertising agencies in the world is based on points awarded for work selected in Top 6 of the Week on bestadsontv.com. The Rankings also include the top executive creative directors, creative directors, creatives, client companies, plus top directors and production companies.
2 Comments
No shit.
Love those MLA ads, the CMO knows her stuff and how to get the best out of her agencies, the Monkeys aren’t bad either…. well done 👏 can’t wait for the next Australia 🇦🇺 Day Lamb Ad !!