Yango launches Creator – a new division offering end-to-end influencer advertising solutions for brands
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Independent media agency Yango has announced the official launch of Yango Creator, a dedicated new division...
Scott Hignett departs national CD role at The Star following closure of in-house creative dept.
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Scott Hignett has wrapped up his time as National Creative Director at The Star Entertainment Group, following the...
Pet Circle partners up with Warner Bros. and DC Studios for new Superman brand campaign
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Australia’s leading online pet retailer, Pet Circle, has teamed up with Warner Bros. and DC Studios to launch its new...
Aussie director Kim Gehrig and NZ-founded agency Special US score Emmy nominations
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The 77th Emmy Awards have announced the six contenders for Outstanding Commercial, with this year’s shortlist...
Alpha Digital takes Gold in the second annual IMAA 2025 Pitch-Chella Competition
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Up-and-coming talent from independent media agencies Alpha Digital, Assembled Media and Bang Digital have today been...
Wilson the volleyball finds happiness in new Tourism Fiji campaign via Special PR New Zealand
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25 years after becoming an unlikely cinematic icon, Wilson returns in the place where happiness comes naturally.
Kids of Macarthur Health Foundation launches emotion-led campaign to support life-saving paediatric program via IMAB2B
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Kids of Macarthur Health Foundation in partnership with Campbelltown & Camden Emergency Department has launched a...
Creative Circle #5 sparks up Sydney in a historic electricity substation – then heads underground
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Presented by Limehouse, the fifth instalment of Creative Circle brought the industry together for a charged night of...
Don’t Try This At Home: Heart of the City reminds Aucklanders to leave the house this Restaurant Month in new campaign via Motion Sickness
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Ahead of August Restaurant Month, Heart of The City is highlighting the craft and creativity of Auckland’s city...
Landor Australia appoints Andy Thomas to ECD; Liz Kreuger joins as Executive Strategy Director
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Landor appoints Andy Thomas as Executive Creative Director and Liz Kreuger as Executive Strategy Director.
Former Clemenger BBDO MP Georgie Winton joins Teachers Health as Head of Campaigns
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Seasoned agency leader Georgie Winton has joined Teachers Health, a not-for-profit health insurance provider...
Campaign Brief Creative Circle: What’s hot in July?
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Creative Circle July with Lauren Eddy, Nathan Lennon, Lisa Jackson, Zac Pritchard, Sarah McGregor and Josh Stephens.
AiMCO to host body image webinar with Taryn Brumfitt and Dr Zali Yager
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Australian of the Year 2023, Taryn Brumfitt and body image expert Dr Zali Yager are set to share their insights in a...
Sushi Sushi appoints iD Collective as new strategic communications agency
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iD Collective has announced its appointment as the strategic communications agency for Sushi Sushi.
Twisted Healthy Treats appoints TRP as full-service agency following a competitive pitch
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TRP has won the Twisted Healthy Treats pitch to shake up freezer aisle.
Former M+C Saatchi CD Russel Fox joins Special Australia as Group Creative Director
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Award-winning creative director Russel Fox has joined Special Australia in the role of Group Creative Director...
Sunday Lunch appoints former Broadsheet EP Ellen Fraser to lead production expansion
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Creative communications studio Sunday Lunch has appointed award-winning producer-director Ellen Fraser as Partner and...
Ex-Colenso Head of Design + Group CD launch new creative studio ‘Freebird’ with producer partner
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Freebird is a new creative studio operating at the intersection of design and comms to help brands remain elevated...
Cummins&Partners ups media firepower; appoints Ben McCallum as GM, Media
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cummins&partners has announced the appointment of Ben McCallum as General Manager, Media, a move that sharpens the agenc
Bestads Best TV of the Week: CANAL+’s ‘R0_B0+’ via BETC Paris
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"We are seeing so much commentary on and about AI. In true Canal Plus fashion, they hit the nail on the head: 'I saw so
Kic helps burn away the bad energy in return of its ‘Mid’ campaign via Kic and Bullfrog
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Leaning into the collective mood of the moment, Kic is encouraging its community to let feeling mid fuel their...
Humour and consistency lead the way in NZ’s Favourite Ads – Tina from Turner’s ranked #1
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Long-running storytelling and humour are driving deeper audience connections, according to TRA’s latest New Zealand’s...
Smelly Lunch Stories returns to tackle the uncomfortable truth behind DEI progress at live event on Thurs August 7 at the Ace Hotel Sydney
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Through an honest panel discussion, Smelly Lunch Stories will dive into the bigger questions shaping the future of DEI.
Admosis founder acquires stake in creative branding agency Willow & Blake
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Willow & Blake, a leading creative agency founded by Jessica Hatzis and Bree Johnson, has announced that...
Liquor Legends appoints The Pistol to lead strategy and growth of its new Retail Media program
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Independent full-service agency The Pistol has been appointed to lead the strategy, go-to-market, enablement, and...
Connecting Plots expands full-service offering with launch of digital and media capability led by Inez Zimakowski as Head of Digital & Media
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Independent creative comms agency Connecting Plots has announced the launch of its digital and media offering, led by...
Virginia Hyland departs as Havas Media ANZ CEO; James Wright appointed Havas Group CEO ANZ
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Havas has formally announced today that Virginia Hyland, CEO of Havas Media Network Australia New Zealand (ANZ) has...
Telstra ‘Wherever We Go’ tops Cubery’s Ranking of Australia’s Most Unforgettable Ads in Q2, 2025
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Cubery, a specialist creative effectiveness consultancy, is today launching a quarterly ranking of the country’s most...
Baiju Shah departs Accenture Song to become Global Chief Executive Officer of AKQA
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Most recently, Shah led Accenture Song’s transformation to infuse AI across its creative services, managing a global...
BioPak appoints Tomoro as global paid media partner
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Integrated agency Tomoro has been appointed by BioPak, the Australia-founded market leader in sustainable packaging...
Cymbal Agency appoints Christa Muller to the role of senior account manager amid growth
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Brisbane-based digital marketing agency Cymbal has announced the appointment of Christa Muller (above left) as...
Save African Rhino Foundation teams up with Rare Perth to create pro-extinction campaign
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The campaign ran across OOH, radio, and digital - introducing 'Rhinogedon' [Greek: ‘nose pain'].
Rexona tackles body odour taboos in new Whole Body Deodorant campaign via Mindshare
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Rexona is unapologetically redefining the deodorant category by launching a new whole body deodorant.
LIA extends entry deadline to Wednesday July 23
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Work released, published or broadcast in a commercial environment with client approval beginning 1st July 2024...
Mid-weight creatives invited to refresh their folios at Youngbloods VIC x Creative Natives ‘Port of Folio’ event this Thursday, July 17
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Youngbloods VIC is partnering up with recruitment agency Creative Natives to host 'Port of Folio', a one-night-only...
Bestads Best of the Week Reviewed by Samira Ansari, Chief Creative Officer, Ogilvy New York
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Youfoodz launches new ‘Real food for the real world’ campaign via Saatchi & Saatchi Australia
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Youfoodz has launched its new brand platform 'Real food for the real world', in its first campaign created in...
Type Directors Club’s Carol Wahler Transitions to Executive Director Emeritus; Artist, designer, educator Joe Newton joins as Executive Director
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As part of the succession plan at the Type Directors Club, the organisation has today announced the transition of...
IMAA backs ACCC call for urgent regulatory reform on digital media and ad platforms
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IMAA endorses recommendations around anti-competitive behaviour, greater transparency, crackdown on consumer manipulatio
OLAY reframes the mirror in newly launched ‘Hello Better Me’ brand platform via PG One
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OLAY has launched a major brand restage in Australia and New Zealand with the rollout of its new campaign Hello Better M
Humour and heart win over Aussies in TRA’s Favourite Ads – H+Co’s Allianz spot ranks in at #1
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Australia’s favourite ads are winning hearts and attention through emotional storytelling and humour, but brand...
Bench Media bolsters leadership lineup and announces raft of new hires
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Following a slew of new business wins, independent full-service media agency Bench Media has announced two promotions...
Alt.vfx named new platinum sponsor as BADC Awards 2025 launches call for entries
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Multi-award winning visual effects studio takes premier sponsorship role for QLD's most prestigious creative awards.
AdSchool Semester Two now open, taught by leaders from Ogilvy, Droga5, VML, Special + more
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AdSchool has opened enrolments for Semester Two, with a new round of part-time courses taught by senior talent from...
Unlisted’s newest signing Mardo reimagines ‘Zombie’ through design, protest and provocation
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Unlisted’s newest signing, Mardo, has released a mesmerising new music video for The Cranberries’ iconic track Zombie...
Hook Creative Studio snares Jen Weston from Saatchis for Senior Account Manager role
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Former Saatchi & Saatchi gun joins the Hook crew to work on Metricon and more.
Aussie redefines iconic brand with new creative platform and national campaign ‘Find. Buy. Own’
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Aussie has today launched a new brand platform and national campaign that will reposition the 33-year-old business as...
Tourism New Zealand appoints Ogilvy PR as new public relations agency of record in Australia
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Tourism New Zealand has appointed Ogilvy PR as its public relations agency of record in Australia, recognising the...
Alex Collares departs Ogilvy Sydney after three years for Associate CD role at VML New York
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After more than three years at Ogilvy Sydney, Alex Collares has officially joined VML New York as...
Beyond the Brief: How Hellions brought their first big idea to life for Clearlight Saunas
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Earlier this year, Elle Bullen and Mike Doman launched Melbourne-based start-up Hellions - “a creative joint".
Dunedin doubles down on the real ‘costs’ of big city living in new campaign via Strategy Creative
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Second wave of cheeky Dunedin campaign targets traffic woes and bus lane fines.
Autobarn marks 40th anniversary with new brand platform ‘All for the drivers’ via Spinach
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Autobarn is celebrating its 40th year on Australian roads with a new brand campaign, developed in collaboration with...
Matthew Forzan: How brands can regain trust in a world full of deepfakes + AI generated content
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By Matthew Forzan, Founder and Managing Director of Yogurt Digital.
NYF Advertising Awards and Lightricks LTX Studio Announce 2025 NYFAi Competition Winners
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CYLNDR Studios earns Gold, Clutch takes Silver, and Code and Theory receives Bronze.
Smith’s Chips builds Gen Z brand love in ‘Paddock to Packet’ TikTok series via VaynerMedia Australia
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Smith’s is going tractor-first back to its roots (literally) with Smiths Presents Paddock to Packet, a new...
Engine appoints former Khemistry Client Services Director François Hafner to General Manager
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Engine has appointed François Hafner to the role of general manager.
Comedy duo Freudian Nip set to host 46th AWARD Awards Ceremony on Thurs 14 August in Sydney
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AWARD has confirmed that Freudian Nip — the comedy duo of Vic Zerbst and Jenna Owen — will host the 46th AWARD Awards...
Josep Jover’s Creative LIAisons Reflections: “It Marked a Before and After in My Career”
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"My experience at Creatives LIAisons was incredible—it truly marked a before and after in my career."
US health and wellness brand Sports Research appoints digital marketing agency Orange Line
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Independent digital marketing agency Orange Line has announced its partnership with Sports Research, a leading US...
The Media Store appoints former M&C Saatchi Senior Strategy Consultant Tanvi Singh to Head of Strategy and Planning role
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Leading independent media agency The Media Store has today announced the appointment of senior strategy and marketing...
Greater Bank launches the next big thing in home loans in new integrated campaign via It’s Friday
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To help launch a new era of home loan, It’s Friday has developed its first integrated campaign for Greater Bank since wi
AWARD School launches first team-based brief in 40+ year history
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For the first time since its inception, AWARD School has introduced a team-based brief, inviting students across the...
Clock’s Ticking: Creative Circle returns to Sydney this Wednesday, July 16
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There's only a couple of days to secure your spot for Creative Circle, the industry event founded by Limehouse.
Stranger Films merges with Spry Films to redefine capabilities with a two-tiered production offering across online and TVC
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Award-winning production company Stranger Films has joined forces with Spry Films to create a strategic two-tier...
Cannes Lions launches new global integrity standards following 2025 controversies
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Cannes Lions has announced new global integrity standards and measures in response to growing scrutiny around...
Digital bank Up launches new campaign to support new multiplayer money feature ‘Groups’
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The campaign features imagery by renowned music photographer Dougal Gorman.
Cindy Rose to Succeed Mark Read as CEO of WPP
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Rose has spent the last nine years in senior leadership positions at Microsoft where she is currently Chief Operating...
3P Studio Group appoints Bradley Coomber as new Creative Director
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Independent powerhouse, 3P Studio Group, has appointed award-winning motion designer and Art Director Bradley Coomber...
Backyard cricket, billionaires and Bali: New Sportsbet campaign celebrates ultimate combos
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Sportsbet is serving up a brand-new campaign that reminds punters of one undeniable truth: classic combos are everywhere
Bestads Best TV of the Week: Motrio’s ‘The Ranch’ via Buzzman, Paris
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Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director
Juniper launches new ‘Don’t Weigh In On My Weight’ campaign to tackle stigma
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Juniper, the digital healthcare provider that empowers women to take control of their weight journey, has launched a...
AWARD School grads go head-to-head on Gruen
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Last night, the lights of prime-time television shone on some of the industry’s newest creative talent as two AWARD...
Rolex Named Australia’s Most Recommended Brand for 2025 in YouGov Rankings
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YouGov has released its annual Most Recommended Brands ranking, highlighting the brands most endorsed by their...
KWP+Partners Perth’s ‘This Is Love’ film for RSPCA WA shows what real love looks like
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“This campaign is about expanding people’s idea of what love really looks like,” said Bryan Dennis.
Publicis Groupe ANZ CCO Dave Bowman selected for LIA 2025 Integration and Direct Jury
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LIA has announced that Chris Beresford-Hill, Worldwide Chief Creative Officer of BBDO has been named as...
Shout Digital appoints Megan Moloney to newly-created chief customer officer role
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Megan Moloney has joined Shout Digital in the newly created role of Chief Customer Officer – focused solely on the...
Nils Leonard, Mim Haysom, Dave Bowman set to headline Cannes Download national roadshow as world’s best creativity hits Aussie screens
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Cannes Download kicks off in Sydney on August 13 at HOYTS EQ as part of AWARD’s This Way Up festival of creativity.
W+K Sydney drops new work as Macca’s makes McGriddles a permanent breakfast menu item
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Wieden+Kennedy Sydney has rolled out a new campaign for Macca’s to celebrate the long-awaited nationwide arrival of...
TMRW launches ‘punk healthcare’ movement in bold new campaign via Today the Brave
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A bold new player has emerged to shake up Australia’s wellness sector: TMRW, a startup redefining what healthcare can...
Iconic Aussie screen legends reunite for Uber’s latest Uber Green campaign via Poem Group
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Uber has officially made the switch – Uber Green is now fully electric across Australia, with hybrid vehicles phased...
AFL star Bailey Smith and a Squad of Creators team up for Tinder’s new ‘Double Date’ campaign via Akcelo, Amplify, Alley and alt/shift/
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Tinder, the dating app that has revolutionised how people meet, is redefining modern dating once again with the...
Mountain Dew and PYRA go full gorpcore with new outdoor-inspired capsule collection and campaign via VaynerMedia Australia and Golin
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Hot off the success of the Mountain Dew Djorts launch in early June, the brand is back - and this time, it's gone...
WD2026 launches First Nations-led brand identity via Shape History to amplify regional voices and drive global feminist impact
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The Women Deliver 2026 Conference (WD2026) has just unveiled a bold new brand identity - a culturally rich...
Parallax Adelaide CD Kellie Campbell-Illingworth selected for The One Club’s Young Guns 23 Jury
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The One Club for Creativity announced the 100+ creative professionals from around the world who will serve on the...
Case Study: How Thinkerbell NZ helped Muzza’s Pies go global with cat-flavoured dog pies
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Auckland is home to thousands of pie outlets, making it tough for a humble Kiwi pie shop to stand out...
Principals guides MTC Australia into the future with MTC FutureReady rebrand
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Branding agency Principals has rebranded social enterprise MTC Australia to better reflect the organisation’s...
Ant White: Independents Aren’t the Alternative, They’re the Blueprint
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"The best agencies in the world weren’t built in boardrooms. They were built by people who walked out of them."
Cannabis Clinic launches Aotearoa’s first anti-stigma campaign for medicinal cannabis via ABEL
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ABEL, One Plus One, Supernormal and photographer Troy Goodall have joined forces with the Cannabis Clinic to launch...
Auckland Council unleashes new campaign to tackle roaming dogs problem via Exit Films
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Auckland Council has launched an emotive marketing campaign, aimed at reducing Auckland’s worsening roaming dogs...
Special NZ bolsters business management team with four key appointments
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After clinching three ‘New Zealand Agency of the Year’ titles in the same year – including Campaign Brief New Zealand...
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