2025 CB HOT LIST #7: BMF

There were several agencies that were included in the final shortlist for Campaign Brief Agency of the Year. In the lead-up to the AOY announcement, CB highlights those that made the 2025 CB Hot List…

Notable work: Aldi ‘Gravy Boat’, ‘ALDIcore’, and ‘Extra-nator’; Tourism Tasmania ‘’Come down for air’, ‘TasmanAI’, and ‘Become a winter person’; Australian Govt. ‘Don’t let a car change who you are’; Dept of Social Services ‘The hidden trends of disrespect’, ‘The algorithm of disrespect’ and ‘Consent can’t wait’; Dept of Health ‘Anti vaping and smoking’; and Alinta Energy ‘True power’.