2023 CB HOT LIST #5: BMF

There were several agencies that were included in the final shortlist for Campaign Brief Agency of the Year. In the lead-up to the AOY announcement, we profile those that made the 2023 CB Hot List…

BMF once again put in a good showing in 2022, both creatively and in terms of new business.

Notable work included UNHCR ‘The Reluctant Shanty’, Aldi ‘Special you can buy’ and ‘Overcooked generosity’, Women For Election ‘Power like you’ve never seen’, AFMH ‘Holding out for help’, MCRI ‘Kip Books’, AFR ‘Make it your business’, DSS ‘Bring up respect’ and Tourism Australia ‘Summer’ and ‘The Off Season’.

In 2022 BMF was named B&T Branding, Design and CX Agency of the Year and won the Effectiveness Grand Prix at Spikes Asia.

BMF recorded no account losses in 2022 while adding 15 new clients including Lego, Disney+, Afterpay, Turo, Lounge Lovers, Illion, Australian Electoral Commission, Adrenaline, Red Balloon, Western Sydney University, Australian Financial Review, Women for Election, Batyr, Australians for Mental Health and the United Nations High Commissioner for Refugees.

In 2022 revenue grew 16% and profit by 21%.