September 2017 Archives

MAD STARS 2025 reveals final jury for Busan judging lead by Tawana Murphy, Ashish Chakravarty, Alejandro Di Trolio + Alex Abrantes

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34 jurors from 20 locations have been appointed as Final Judges to evaluate the final round entries on-site in Busan.

realestate.com.au tunes into Aussie property convos in new brand campaign via 72andSunny

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Australia’s #1 address in property realestate.com.au has launched its latest brand campaign with creative agency...

ABEL adds Art Director Tyla Rose and Project Director Rose Flowers; Jennifer Fowler promoted to Head of Operations role

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ABEL, a nimble independent creative collective, has announced the arrival of two new talents and the well-deserved...

GWPR Australia names Maya Ivanovic as first recipient of national mentoring scholarship

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GWPR Australia (GWPR) has today announced Maya Ivanovic from Palin Communications as the recipient of the inaugural...

MADE THIS announces AI panel discussion on Thurs 28 Aug, Sydney: Free to attend, book now

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Off the back of our sold-out Sydney AI event, MADE THIS is back with a follow-up, diving deeper into the future of AI.

Youngbloods SA + University of Adelaide present: A Taste of Richards Rose – Thurs 21 Aug, Adelaide

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Youngbloods SA and The University of Adelaide's Career Hub are hosting A Taste of Richards Rose in Adelaide on August 21

The Idea Shed’s John Fairley designs The World Games 2025’s official emblem; joins torch relay

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Creative commerce agency The Idea Shed has announces that its Design Director John Fairley has been honoured with...

Mudgee Region Tourism campaign calls for new ‘Mudgee Monday’ public holiday via We Scout

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Fuelled by new research, Mudgee Region Tourism has launched a bold new campaign, developed by We Scout, proposing an...

Media industry and celebrities get behind ‘Heart On My Sleeve’ campaign for mental health

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Spark Foundry, UnLtd and several well-known media celebrities are throwing their support behind the launch of a new...

Sarah Wood departs Managing Director role at SLIK to join Think HQ as Sydney Director

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Fully integrated positive change agency Think HQ has announced the appointment of Sarah Wood to the role of...

Budget Direct enters the man cave to reveal $1.5 billion reason to quote them first in latest campaign via 303 MullenLowe, Sydney

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In the latest instalment of Budget Direct’s Insurance Solved campaign, Budget Direct via 303 MullenLowe Sydney.

TAL launches new ‘Life Takes Guts – Protecting it should be easy’ brand platform via Ogilvy

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TAL has unveiled its new brand platform, 'Life Takes Guts – Protecting it should be easy', developed by Ogilvy...

Independent creative agency Tiny Disco appoints Celeste Mackay as new Creative Director

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Melbourne-based independent creative agency Tiny Disco has announced the appointment of Celeste Mackay as its new CD...

Tourism Australia launches global blockbuster sequel to ‘Come and say G’day’ via Droga5 ANZ

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Tourism Australia is embarking on the next stage of its globally successful 'Come and say G’day' campaign with the...

Campaign Brief Creative Circle: What’s hot in August?

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Creative Circle August with Max McKeon, Elle Bullen, Ant White, Nancy Hartley, Ian Williamson and Bec McCall.

Westpac NZ launches ‘Self-Destructing Codes’ in new anti-fraud campaign via Publicis Groupe NZ

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Westpac NZ has partnered with Publicis Groupe NZ’s connected platform of agencies, including Saatchi & Saatchi NZ...

Sir John Hegarty launches new white paper ‘Creativity: The Last True Differentiator’

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Creativity: The Last True Differentiator, features insights from global leaders and industry experts.

Mother London teams up with Aussie director Steve Rogers on bold musical spot for Coinbase

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Australian director Steve Rogers has directed a new musical theatre-led campaign 'Everything Is Fine' for Coinbase.

Polished Man calls on Aussies to take a stand in new campaign via Two Tractors + Lacuna Agency

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Paint a nail, spark change. Polished Man launches new 2025 campaign.

Primo Foods appoints DO. Agency

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DO. Agency has been apponted as creative agency of record for FMCG brand Primo Foods following a competitive pitch.

Trade Me Property celebrates how Kiwis live in new campaign via Special New Zealand

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Trade Me Property has launched a new brand campaign developed by Special, celebrating the myriad of ways Kiwis can...

M+C Saatchi Group promotes Emma Robbins to Chief Creative Officer, Melbourne

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M+C Saatchi Group has promoted Emma Robbins to Chief Creative Officer of its Melbourne office. Robbins steps into the...

Anthologie Perth doubles down on health impact with strategic appointment of Richard Macliver

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Macliver brings extensive experience in health innovation, systems thinking, and funding healthcare research.

Anytime Fitness launches new ‘Find Your Fitphoria’ brand platform via Akcelo

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Anytime Fitness has released 'Find Your Fitphoria', a bold new masterbrand campaign developed by brand experience and...

Snapchat encourages Australians to ‘Say It in a Snap’ in local brand campaign via Emotive

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Snapchat has begun rolling out the first phase of an integrated brand campaign in Australia 'Say it in a Snap'.

Ex-adam&eveDDB’s Michael McConville launches new creative company free.studio in Melbourne

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free.studio beefs up its talent pool, proving its new model is playing a different game, by different rules.

Bestads Best of the Week: 7-Eleven’s ‘Tongue-toos’ via Mischief @ No Fixed Address, New York

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The ad was selected by this week's guest judge Elena Knox, an Executive Creative Director based in New York.

In Marketing We Trust secures seven new client, expands team

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Independent digital marketing agency In Marketing We Trust has secured seven client wins and a wave of senior hires...

Sweet Tooth’s ice cream truck hits Sydney in new activation via New Moon to celebrate latest season of ‘Twisted Metal’ on Stan

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UPDATE: Due to weather, Stan's Twisted Metal Bondi Beach activation has had to move to next Wednesday, August 6.

Woolworths Everyday Rewards appoints TBWA\Sydney as new creative agency

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TBWA\Sydney has been appointed as the new creative agency for Woolworths Everyday Rewards...

DiDi breaks curfew with new after-hours music platform ‘DiDi Kick Ons’ via BRING

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DiDi has launched a bold new music platform encouraging young Aussies to keep the night alive.

Delivereasy goes ‘F*cking Bananas’ with new brand and merch drop via Colenso BBDO

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Colenso BBDO has once again pushed the envelope for New Zealand’s on-demand delivery service Delivereasy, unveiling a...

Hamilton Island launches ‘A Little Island Can Do Wonders’ campaign via The General Store

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Hamilton Island is Australia’s Tropical Island. A Great Barrier Reef icon – where a little island can do wonders.

EveryPlate taps the internet’s favourite mum in latest brand PR campaign via We Are Different

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Fuss-free meal kit delivery service, EveryPlate, has tapped the internet’s favourite mum, Lyn (aka Mel Buttle), as...

Aussie TikToker Maddy MacRae is staying at Changi Airport for a week in ‘The Terminal’-inspired social campaign via Connecting Plots

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In a new influencer-led campaign, Singapore’s award-winning Changi Airport and creative comms group Connecting Plots hav

Smelly Lunch Stories returns to tackle the uncomfortable truth behind DEI progress at live event on Thurs August 7 at the Ace Hotel Sydney

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Through an honest panel discussion, Smelly Lunch Stories will dive into the bigger questions shaping the future of DEI.

Tiny Disco launches Disco Deeds offering a free campaign worth up to $35k for a not-for-profit

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Melbourne-based creative agency Tiny Disco has launched Disco Deeds: a new initiative that will offer a free...

Campaign Brief Creative Circle: What’s hot in July?

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Creative Circle July with Lauren Eddy, Nathan Lennon, Lisa Jackson, Zac Pritchard, Sarah McGregor and Josh Stephens.

Beyond the Brief: Motion Sickness on Amplifying Māori Voices with Aotearoa’s Greatest Roll Call

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For its latest campaign with Whānau Ora, Motion Sickness set out to inspire more Māori to enrol in the Māori...

Bestads Best of the Week Reviewed by Elena Knox, Executive Creative Director, New York

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Wicked Sister appoints Slingshot as media agency

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Wicked Sister, the cult dessert brand known for making everyday moments a little more indulgent, has appointed...

Aussie pet food brand Scratch serves up fine dining for dogs in new ‘Yes Chef’ campaign

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Australian independent pet food subscription Scratch has unleashed a campaign so convincing it'll make humans want to...

Shoof International appoints Tonic Communications to lead PR and social

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Shoof International, a market leader in animal care and handling solutions, has appointed Tonic Communications to...

Zoë Hawkins joins Special Australia in Melbourne as Group Creative Director

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Special has further bolstered its creative leadership with the appointment of Zoë Hawkins as group creative director.

BMF appoints Aisling Colley and Richard Woods as joint-managing directors

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BMF has announced a new leadership structure, appointing Aisling Colley and Richard Woods as joint managing directors.

True North asks Australians to rethink what they know about their own backyard in new campaign via Today the Brave

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Cruise company True North has launched its new campaign 'Not the Coast You Know' via Today the Brave.

Aussie-owned US agency MIRIMAR named 2025 Ad Age Small Agency of the Year Silver Winner

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MIRIMAR, the Aussie-founded creative agency based in LA and NYC led by Aussie expat brothers Luke and John McKelvey...

Mentorship, impact and growth: The Portfolio Project’s ongoing creative mission

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The Portfolio Project, a not-for-profit program launched to help young people with disabilities pursue careers in the...

Simon Westlake and AT Creative Perth campaign champions the human touch in photography

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“This isn’t about dismissing AI,” Westlake added. “It’s a powerful tool and it has its place. But real photography..."

BADC Awards 2025 extends entry deadline to August 7; Castaway Pay named new Gold Sponsor

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The Brisbane Advertising and Design Club (BADC) has extended the final entry deadline for the 2025 BADC Awards to...

B Corp agency Today expands nationally with DrawHistory integration

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Australian purpose-driven design and innovation studio Today has announced significant national expansion through the...

Honeycomb Strategy promotes Jacqueline Nguyen to Operations Director; Jason Morris to Head of Quantitative Strategy

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Award-winning market research and behavioural science agency Honeycomb Strategy has today announced two key...

Australian Retirement Trust appoints EssenceMediacom Brisbane as media agency

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EssenceMediacom Brisbane has been appointed as the media agency of record for Australian Retirement Trust (ART)...

Robbie Brammall returns to adland as new chief marketing and innovation officer at Bullfrog

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Robbie Brammall, former Director of Marketing and Communications at Tasmania’s Museum of Old and New Art (MONA)...

COLORBOND steel appoints Clemenger BBDO as new strategic and creative agency

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BlueScope has appointed Clemenger BBDO as the new strategic and creative agency for COLORBOND® steel...

Harvest Snaps Scoopers launches new ‘Don’t Dip, Scoop.’ campaign via Hook Creative Studio

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Harvest Snaps has flipped the dip game on its head with the launch of Harvest Snaps Scoopers, a brand-new range of...

ICON promotes Georgina Rees to Executive Director, Brand, Creative and Communications

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Rees, who joined ICON last year, brings extensive experience leading multidisciplinary teams and will guide ICON’s...

Impossible ideas, possible: Marcus Tesoriero and Kent Boswell launch new creative and Ai-powered film production company AiCandy

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AiCandy’s mission is to harness the full capabilities of Ai to make impossible ideas, possible. Whether agencies present

La Trobe University champions study flexibility and freedom in new campaign, created in-house

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La Trobe University has launched a new campaign celebrating the flexibility of modern university life, developed and...

Monash University unveils ‘Momentum Now’, the latest evolution of its Change It platform via VML

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Monash University has launched the latest iteration of its 'Change It' brand platform with 'Momentum Now'.

Martha Stewart takes Aussies through a cheeky ‘How To’ in new campaign for Rexona’s whole body deodorant launch via Thinkerbell

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Martha Stewart puts her how-to expertise to use, introducing Aussies to a new way to stay fresh down under and all over.

Berlin Perth hires Kate Kenyon as Senior Account Director following UK return to Australia

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Kenyon joins Berlin after stints at Droga5, Uncommon and Don’t Panic, where she helped deliver standout...

Strat Chats returns August 14 in Melbourne with ‘The Art of Asking’ featuring Alex Forrester

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The next Strat Chats breakfast session is set to tackle a question many strategists grapple with: how do you make...

Brent Smart unpacks Telstra’s brand shift on latest episode of On Strategy Showcase podcast

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Smart unpacks Telstra’s transformation into a creatively ambitious brand delivering business results...

LIA extends entry deadline: Thursday September 4

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The London International Awards (LIA) has extended its entry deadline for 2025.

WAMA celebrates partnerships powering WA’s marketing community at annual sponsor’s lunch

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WAMA gathered 30 sponsors and marketing peers to celebrate a successful year gone by, and look ahead to what’s next.

Hopeful Monsters expands to Perth

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Independent, award-winning creative agency Hopeful Monsters has today opened a new Perth office, marking the next...

Jess Wheeler: Some things that have left a dent in my brain. A selection of work that has stuck.

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By Jess Wheeler, Creative Director, SICKDOGWOLFMAN

eBay partners with Mamamia to turn fashion influence into impact via iProspect

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iProspect has brokered a strategic partnership between Australia’s largest independent digital publisher, Mamamia...

UnLtd appoints new board directors

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UnLtd, the social purpose organisation connecting the media, marketing and creative industries to impactful social...

Dine Out with Uber Eats celebrates launch with ‘House of Eats’ experience via History Will Be Kind, Yakusan, Hello Agency and EssenceMediacom

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The free one-night-only dining experience is curated by acclaimed chef Danielle Alvarez.

Tribal Aotearoa takes aim at Gen Z’s individuality in witty campaign for Samsung’s Z 7 foldables

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The campaign asks the question "Why have the same phone as everyone else?"

Paspaley appoints MAXMEDIALAB as new strategic media agency

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MAXMEDIALAB has announced its appointment as the strategic media agency for Australian luxury jewellery brand Paspaely.

Melbourne indie agency Bullfrog refreshes leadership with new executive appointments

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Melbourne independent agency Bullfrog has announced a refreshed executive leadership team including Georgia Newton as...

Anytime Fitness appoints Akcelo

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Anytime Fitness Australia has appointed Akcelo as its agency of record, handing the brand experience agency a...

NYF Health Opens 2025 Awards with Allison Ceraso and Kathleen Nanda at Helm of Executive Juries – Early Bird Deadline Thursday Sept 15

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NYF Health expands with new categories and the 2025 call for entries campaign via The Bloc.

Coca-Cola and Star Wars Unite to Celebrate Connection in Global Campaign via WPP Open X

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Coca-Cola and Disney have teamed up to launch a limited-edition “Coca-Cola x Star Wars: Refresh Your Galaxy”...

Amazon Books invites readers to ‘Bring a Book to Life’ in new campaign via Droga5 London ~ helmed by Aussie expat Tara Ford + director Steve Rogers

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Droga5 London, part of Accenture Song, has launched a new global 360 brand campaign for Amazon Books and Kindle...

TBWA\Media Arts Lab (MAL) to sponsor Creative LIAisons and LIA Jury Lunch in Las Vegas

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TBWA\Media Arts Lab (MAL) will sponsor a lunch for 125+ Creative LIAisons Global Coaching Academy mentees and the...

IMAA announces Melbourne Sound-Byte event, featuring line-up of leading Aussie audio talent and exclusive access for indie media agencies

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Independent Media Agencies of Australia (IMAA), the national, not-for-profit industry association for the independent me

Principals refreshes Jellis Craig brand

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Branding agency Principals has refreshed the brand for Melbourne property group Jellis Craig.

Independent media agency Magic adds El Jannah and Zamels to growing client stable

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Independent media agency Magic has today announced two major client wins: iconic Lebanese-inspired fast food...

Gatorade launches Fuel Tomorrow Program in Australia to keep teens playing spot via Team Fuel

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PepsiCo ANZ has launched Gatorade’s global Fuel Tomorrow program in Australia, unveiling a national platform designed...

Lung Foundation Australia campaign empowers young people to ‘find your reason’ to quit vaping

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Lung Foundation Australia has launched a series of resources to provide Aboriginal and Torres Strait Islander peoples...

AWARD School announces world-class Super Jury to select 2025 national top student

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The Australasian Writers and Art Directors (AWARD) has announced the lineup of international ‘Super Jurors’ who will...

ONE Asia names first 2025 jury members for judging to take place in Seoul in October

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In-person ONE Asia 2025 judging will take place in Seoul in October...

Southern Cross Travel Insurance appoints trans-Tasman agency partners Quantum Jump Sydney + This is Flow; retains Sedgwick Communications

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Following a competitive pitch for media, Southern Cross Travel Insurance (SCTI) has finalised its agency village...

AMP Bank GO heroes Australia’s ‘mini businesses’ with launch of brand campaign via JOY + Avenue C

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AMP Bank GO has today unveiled its new campaign “Taking care of mini business” with an integrated above-the-line...