CB
can reveal that former Saatchi & Saatchi, Auckland ECD Mike O'Sullivan and CEO Andrew
'Rocky' Stone's options continue to widen, including possibly setting
up Droga5 New Zealand.
Continue reading Mike O and Rocky to set up Droga5 New Zealand?.
UPDATE - The
deadline to enter the international Chip Shop Awards, which is
co-sponsored by Campaign Brief Asia, is this Friday March 12. Remember, nothing's sacred
at the Chip Shop Awards. There are no rules either. You can even invent
your own category. It's creativity with no limits.He did it last year and he's doing it again. UK ad legend Dave Trott is returning to the judging panel of the 2010 Chip Shop Awards.
Why? Apparently, says Trott, because the Chips... "Take the piss out of how seriously advertising takes itself. Take the piss out of advertising's obsession with awards. Take the piss out of a little yellow wooden pencil elevated to the level of The Nobel Prize. And the symbol of a chip with a dollop of ketchup on it does that very succinctly."
Discover when and where by registering and entering at www.chipshopawards.com
Ogilvy & Mather Shanghai has brought in Director Jaron Albertin from top US production company Smuggler to produce this black and white spot for Lee Jeans. View the spot
Credits - CD: Fiona Chen. EPs: Patrick Milling Smith, Brian Carmody, Fergus Brown. Producer: Gustav Geidenhuys. Director: Jaron Albertin. DoP: Stephen Keith Roach. Post Production: Framestone. Agency Producer: Ay Wei Wong. Editor: Ted Guard. Production Company: Smuggler.
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view, reviewed by Harry Woods (pictured), partner/CD of WWD&S, New York.
Prior to WWD&S, Harry was SVP, CD at BBDO NY, where he launched
Pepsi One, established a new snack category with Tostitos Tortilla
chips, and successfully challenged Pringles with Lay's Stax.As VP, ACD at TBWA NY, Harry penned noteworthy campaigns for Evian, Carvel, and KPMG while working on the Absolut Vodka account.
Get the FREE Bestads Top 6 TV Ads of the Week Podcast #72 CLICK HERE
(World's best and most popular weekly video ad podcast - over 20 million downloads to date).
Joseph Tay will join Grey Group Singapore as Creative Director, reporting to Ali Shabaz, Chief Creative Officer, Grey Group Singapore, Indonesia and Thailand. An industry veteran, Tay brings with him over 15 years of advertising creative experience, and will greatly add to the agency's creative product.Talking about Tay's arrival, Subbaraju Alluri, CEO, Grey Group Singapore says, "Joseph's addition to Grey Group Singapore reinforces our commitment to creating famous work for our clients. He comes with tremendous experience across categories covering local, regional and global markets."
Ali Shabaz, Chief Creative Officer, Singapore, Indonesia and Thailand adds, "Joseph's skill, experience and maturity will help us raise the bar on our work across all our clients. His addition will make a big difference to our creative goals."
Continue reading Tay joins Grey Singapore as creative director.
Mark
Zuckerberg (25), Founder & CEO of Facebook, the social utility that
helps people communicate more efficiently with their friends, families
and coworkers, will be honoured with the Media Person of the Year Award
at the 57th Cannes Lions International Advertising Festival.Cannes Lions, the world's largest celebration of creativity in communications and the most prestigious international annual advertising awards, presents The Media Person the Year Award to a prominent personality who is an influential figure in the development of today's media landscape, ultimately playing an integral part in shaping the future of the advertising industry.
Saatchi & Saatchi Indonesia used actual live electric wires to demonstrate the need for the Panasonic nose hair trimmer's 'safety cutting system'.Credits - CD: Juhi Kalia. Art Director: Audy Sutama. Copywriter: Pancaputera. Illustrator: DeadWolf Studio.
Continue reading Afraid to trim sensitive nose hair?.
FP7 Bahrain has utilised the photographic talents of some of Thailand's best talents for two new print campaigns. An XBox 360 and a Batelco campaign were both shot in Bangkok for FP7 by Anuchai Secharunputong and Apirat Buamong. The ads were created by Thai expat creative team Kongpope Siriwattanagarn and Supparat Thepparat, who moved from BBDO Bangkok to join Fadi Yaish team in FP7 Doha in 2008. They are now based in FP7 Bahrain and have been with FP7 for the past two years.FP7 creative director Fadi Yaish told Campaign Brief Asia that the agency continuously uses talented photographers and suppliers for Thailand and is hoping to attract further creative talent from Asia to the agency over the next 12 months.
The aim of the XBox campaign is to reinforce XBOX 360's 30 foot-range and longer life. Credits - ECD: Prasoon Joshi. CD: Fadi Yaish. Art Director: Supparat Thepparat. Copywriter: Kongpope Siriwattanagarn. Photographer: Anuchai, Remix. Account Manager: Govind PandeyThe Batelco campaign came from statistics that showed many pre paid or post paid mobile users only find it convenient to make their personal calls on the weekend. This campaign encourages more usage of the prepaid and post paid over the weekend by giving free calls on Friday. Credits - CD: Fadi Yaish. Art Director: Supparat Thepparat. Copywriter: Kongpope Siriwattanagarn. Photographer: Apirat Buamong. Account Manager: Mohammed Sabra.
McCann Erickson Mumbai created these posters to highlight the issue of giving underprivileged children back their childhood and stop the practice of child labour. Credits - ECD: Prasoon Joshi. CDs: P K Anil, Kapil Tammal. Copywriter: Neh Rathi. Art Directors: Pramod Chavan, Kapil Tammal. Designers: Pramod Chavan, Kapil Tammal. Photographer: Himmat Shekhawat. Digital Retouchers: Hemant Daitkar, Avinash Mahadik. Client Servicing: Amitabh Sreedharan.
Continue reading Let children play with jigsaws not bricks.
After the client complained, 'Not enough people think about the product after a meal', Inter Publicity Advertising Mumbai came up with a plan.View the spot
Credits - ECD: Anil Warner. CD: Sourabh Choudhary. Copywriter: Akash Shandilya. Art Director: Shireesh Bhavsar.
BBDO Guerrero Proximity Philippines demonstrate how quickly headache relief is provided by Saridon in this radio commercial.
Play the spot
Credits - CCO: David Guerrero. ECDs: Joel Limchoc, Simon Welsh. Copywriter: Rey Tiempo. Agency Producer: Idda Aguilar. Account Managers: Cindy Evangelista, Kim Yien. Production Company: Hit Productions.
Play the spot
Credits - CCO: David Guerrero. ECDs: Joel Limchoc, Simon Welsh. Copywriter: Rey Tiempo. Agency Producer: Idda Aguilar. Account Managers: Cindy Evangelista, Kim Yien. Production Company: Hit Productions.
To communicate that Western Union Money Transfer is the fastest way to transfer money to anywhere in the world, McCann Erickson Mumbai developed a a unique way of writing each currency in a manner that it
looked like two words when seen from two different points of view in these series of press and posters.Credits - ECD: Prasoon Joshi. CDs: P K Anil, Kapil Tammal. Copywriter: Pramod Chavan. Art Directors: Pramod Chavan, Kapil Tammal. Designers: Pallavi Apte, Pramod Chavan. Digital Retouchers: Pramod Chavan, Kapil Tammal. Client Servicing: Shashank Lanjekar.
Continue reading Transfer money fast .
The AdFest Working Committee is currently assessing alternative dates for AdFest 2010, which is likely to be rescheduled to take place in May 2010."We are working hard to reschedule AdFest - hopefully in late May 2010. We decided to postpone AdFest for two reasons: primarily for the safety of the delegates and secondly to protect the AdFest name," says Vinit Suraphongchai, Chairman of the ADFEST Working Committee. "AdFest has a reputation as a fun, enjoyable and professionally-run event. If we opened on the original dates and events took a turn for the worse, the goodwill that has been built up over the years would be compromised. Ultimately it is not the date that is so important. It is an AdFest that is well organized and one that delegates can go and enjoy with a peace of mind," he says.
Continue reading AdFest to confirm new dates over coming weeks.
JWT'S
global planning director, Sean Boyle, was one of 8 winners (from 84
entries) of the Transforming Advertising competition hosted by the
American Association of Advertising Agencies. He recently presented his
Stop-Start Ten Commandments at the 4As annual conference held in San
Francisco. Listed below, the Commandments are "five things we need to
stop doing; and five things we need to start doing, in order to
transform the ad business and make the world a better place."1. START TELLING THE TRUTH
To each other. To our clients. About our brands.
2. STOP THE BLOODY POLITICS
Because we're an industry run by bankers, it is the conniving crowd pleasers rather than the cream that tend to rise to the top. A general rule: in most agencies, those with vision who 'get-it' are bullied and undermined at every turn by those with no vision, who don't.
Continue reading Boyle's Stop-Start Ten Commandments.
Cannes Lions 2010 has extended all deadlines to Friday March 26.
And don't forget, Cannes has introduced Craft Lions across its major
categories, such as the Film Craft Lions, which honour direction,
cinematography and editing etc. There will also be Craft categories in
Cyber, Press and Radio Lions and 3D structural design in Design Lions.
Cannes is also introducing two new awards: Independent Agency of the
Year and The Grand Prix for Good.CAMPAIGN BRIEF ASIA Gold Sponsors
CAMPAIGN BRIEF ASIA Silver Sponsors
CAMPAIGN BRIEF ASIA Bronze Sponsors
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