You could live like a caveperson or you could just call iSelect in new spot via Fenton Stephens

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There is no doubt that there’s a single Australian who isn’t trying to save a few extra dollars right now. And there’s a myriad of ways to do it. You could live in the dark, grow out your hair, wear 7 layers and survive on a diet on canned tuna, or you could just call iSelect. So before returning to the stone age, Melbourne independent Fenton Stephens recommends checking out the huge list of stuff iSelect can help you save on.

 

Says Jess Wheeler, associate creative director and partner, Fenton Stephens: “We’ve all been doing it. Weird things to tighten the purse strings. I’ve been getting really into Aldi wine. There’s a fantastic Sav Blanc for like six dollars. What am I saying? I don’t even like white. iSelect, please help.”

This, the third ad in an animated series, highlights how iSelect can help you save on a range of household expenses including health, car and home and contents insurance, along with energy and internet bills. In it we see a couple going to extreme measures to save money, when in reality all they really need to do is pick up the phone.

It follows up the first and second ads which focused on savings with internet and energy, and health insurance respectively. All three were animated by the Lumberfly crew at AIRBAG.

Says Warren Hebard, chief marketing officer, iSelect: “Right now, a dollar saved is a dollar earned. Many of us are going out of our way to keep living costs down, like working from home in a puffa jacket and beanie instead of turning the heater on and risking blowing out the energy bill. But chances are most of us are overlooking some really obvious – and much easier – ways to save money, such as shopping around for a better deal on fixed costs like insurance and utilities. That’s where iSelect can help.”

Client: iSelect
Chief Marketing Officer: Warren Hebard
Corporate Affairs Manager: Laura Crowden
Head of Digital Marketing: Paul Coco

Agency: Fenton Stephens
Creative Director: Alex Fenton
Associate Creative Director: Jess Wheeler
Art Director: Ana Pareja Calvo
Copywriter: Isabel Evans
Director of Planning: Simon Antonis
Director of Client Services: Amy Stephens
Account Manager: Charissa Martin
Agency Producer: Lisa Ramsey

Production Company: AIRBAG
Animation / Direction: Lumberfly
Producer: Nick Venn
Head of Production: Martin Box
Managing Partner: Adrian Bosich

Sound: Production Alley

You could live like a caveperson or you could just call iSelect in new spot via Fenton Stephens