Sophie Lander departs BWM Isobar + DentsuMB for MD role at Cummins&Partners, Sydney

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Sophie Lander departs BWM Isobar + DentsuMB for MD role at Cummins&Partners, Sydney

Hot on the heels of the announcement of Michael McConville ex adam&eveDDB managing partner assuming the global CEO role of Cummins&Partners, comes a major Sydney appointment.

 

Sophie Lander leaves Dentsu after three years running its Sydney office of BWM Isobar and DMB to take up the managing director role of Cummins&Partners Sydney.

She was previously client service director and was part of significant growth for the agency, with significant pieces of work gaining global industry recognition.

Says Lander: “I’m incredibly proud to be named managing director of the Sydney office and I have been given a blank sheet to go crazy, get growth and do great work.

“Both Michael and Sean (Cummins) have been integral in my decision to leave and my time with Rob Belgiovane, Paul Williams and Jamie Mackay has given me the best experience working with passionate founders and leaders.”

Says Sean Cummins, founder, Cummins&Partners: “I can’t believe how lucky we are to attract such wonderful talent and great leadership. Sophie has an amazing reputation for running FMCG accounts and also financial brand. That’s quite a spectrum and shows her diverse abilities.

“Of all the people I interviewed Sophie was in a completely different league and I can’t wait to work with her. We have a talented crew who will only benefit from Sophie’s leadership.”