MERV director Damien Toogood shoots ‘Scream It Out’ TVC for General Motors via McCann Detroit

Screaming in a car, according to the GM Future of Safety Study, releases stress and makes for safer driving. Using his trademark comedy direction and DP skills, Merv Films’ director Damien Toogood brought this insight to life.

 

Released across broadcast, and multiple social platforms, the campaign continues the GM PERISCOPE safety features work.

Contact Tim Berriman | executive producer
mervfilms.com