British catalog retailer Argos launches its 2019 Christmas campaign via The&Partnership, London
Catalog retailer Argos uses the iconic Simple Minds “Don’t You Forget About Me” in its new campaign ‘The Book of Dreams’ via The&Partnership London.
The film was directed by Traktor via Stink Films.
Agency: The&Partnership London
Executive Creative Directors: Yan Elliott, Mickey Tudor
Creative Director: Danny Hunt
Creatives: Ludo Thomas, Arthur Harry
Head of Planning: Rebecca Munds
Senior Planner: Claire Carmichael
Managing Director: Gary Simmons
Account Director: Lucy Almond
Account Manager: Hannah Gray
Production Company: Stink Films
Director: Traktor
DOP: Joost van Gelder
Senior Producer: Andy Roberts
Producers: Alfie Glover-Short, Richard Ulfvengren
Producer: Millen Nickolov, Icon Films
Editor: Ryan Beck, Final Cut
Production Designers: Nick Foley Oates, Eva Vento
Post Production: MPC
Colourist: Jean-Clement Soret
Shoot Supervisor: Kamen Markov
VFX Supervisor: Jake Nelson
Producer: Phil Whalley
Song: “Don’t You (Forget About Me)”
Artist: Simple Minds
Music Supervision Company: Leland Music
Music Supervisors: Codie Childs
Music Arranger: Chris Hill
Drum Supervisor: Brad Webb
Sound Designer: Munzie Thind @ Grand Central
7 Comments
F**k it! I’m sold.
The Surry Hills set would be too busy virtue signalling to create something as good as this
Absolutely love it.
Nailed it. So joyous without being try-hard and sickly sentimental.
Come on Aussies let’s make something like this. Feel good. Clever. Funny. Creative. Is there anyone in Australia ready to make some good shit like this for Xmas here in Australia?
I know where you’re coming from, but the trick to doing something great is doing something not ‘like this’ – as in not like anything we’ve seen before.
But I know you know that.
You couldn’t if you tried.